Will H.

Lead Research | Qualitative and Quantitative Research

Whether you’re an investor looking for acquisition targets or a founder exploring new markets, I deliver actionable research that helps you make confident decisions. I am an experienced researcher specializing in researching companies, markets, and industries for start-ups, SMEs and larger businesses. Whether you want to know more about your customers, gather intelligence on your competitors, or conduct expert research, in order to launch a new product, enter a new market, or assess a new venture, I can help! Company/Acquisition/Lead Sourcing: I have worked on a lot of successful projects identifying potential companies in niche sectors and other details. Whether you are looking for investment or acquisition opportunities, or trying to find competitors in your niche, I use a variety of tools to identify these companies, verify them myself, and gather necessary details for you to your requirements. TAM/SAM/SOM Analysis: One of my particular specialities is Total Addressable Market (TAM/SAM/SOM) sizing, for startups and SMEs, and finding the size of customer base for clients is something I do on a regular basis. Qualitative Research: I work with several clients on long term projects conducting qualitative research, including expert research and competitive intelligence interviewing, where I recruit experts in the market and interview them to produce high-quality, exclusive insights into competitors and markets that AI cannot find. Quantitative Research (Surveys): I also conduct consumer interviews and online surveys to gather, and analyze opinions to gain customer insights from verified customers to produce in-depth reports on customer pains, gains, and needs. I have subscriptions to several major industry databases and experienced in using public statistical services to get you the best information for desk research, and I provide all my workings, models, and sources so that you can use or build on the data I give regular updates and keep in touch throughout the process with bits of info, what the results are showing and what needs to be done, and have regular calls with clients throughout the process. Let’s discuss your project - I can share a sample of recent work so you can see the depth of analysis I provide.