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Henry C.
Expert-Vetted

Henry C.

Tech founder | CMO/COO | Growth Hack, GTM

Ex-founder turned fractional CMO for AI, SaaS, and Web3 — I help founders turn complex products into clear market traction. I’m a founder-operator who’s taken companies from zero → MVP → PMF → hyper-growth → exit/TGE. Today, I work with startups as a fractional CMO or COO to build GTM systems that drive revenue, fundraising, and enterprise partnerships. Previously, I co-founded Sapien AI (COO) where we reached MVP and PMF within a year, then listed publicly with a $400M FDV peak. Before that, I served as: COO/CPO at Haller AI (acquired) CMO at Matador Technologies (IPO) CMO at REsimpli, where I revitalized growth after a long stagnation With 10+ years in growth and product leadership, I specialize in: Go-to-Market Architecture — the narrative, funnel, and systems that attract investors, customers, and partners Positioning & Messaging — turning complex technical products into simple, compelling value Launch Systems — plug-and-play GTM frameworks for product or feature launches Ways to Work Together Fractional CMO (3–6 month engagement) For startups raising Seed to Series B who need senior-level growth strategy without a full-time exec. GTM + Launch Blueprint (2–3 week sprint) Define positioning, ICP, funnel, distribution plan, and a 90-day content + growth roadmap. Why Clients Work With Me 100% Expert-Vetted on Upwork (top 1%) Founder empathy — I’ve lived the full startup lifecycle: MVP → pivot → PMF → scale → exit/TGE/IPO Raised $20M+ from VCs and led both an IPO and token generation event Enterprise sales experience — including Amazon, United Nations, ByteDance, Workday, Alibaba Deep domain expertise across SaaS, AI infra, Web3, and big data If you need strategic growth leadership — not tactical churn — let’s start with a 30-minute strategy session to identify your biggest bottlenecks and highest-leverage opportunities.

🇨🇦Ottawa, Canada$100/hr100% JSS4.91 (25)Since Sep 2021

Earnings and projects

MRR
$120

Last 6 months ÷ 6

World#130,103 / 412k
🇨🇦Country#1,912 / 7,133
Revenue, last 30 days
$0

Last 6 months: $717

Total earnings
$155k

Billed in all: $160k

World#22,549 / 412k
🇨🇦Country#540 / 7,133
Per project
$3.4k

$359 in the last 6 months

World#50,369 / 412k
🇨🇦Country#872 / 7,133
Projects, last 6 months
2
0% fixed100% hourly
World#88,918 / 412k
🇨🇦Country#1,341 / 7,133
Projects in all
46

Across 47 contracts

19% fixed81% hourly
World#66,421 / 412k
🇨🇦Country#1,238 / 7,133

Earnings, last 30 days

$160kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$158k$160k$162k$164kOct 8Oct 23Nov 7

Skill rankings: Top 33% in Growth Hacking

Ranked by MRR among everyone on Upwork with the skill.

  1. #175Growth Hacking523 freelancers · 🇨🇦 #3Top 33%
  2. #338LinkedIn Campaign Manager902 freelancers · 🇨🇦 #13Top 37%
  3. #809Email Marketing Strategy2,223 freelancers · 🇨🇦 #14Top 36%
  4. #1,150LinkedIn3,309 freelancers · 🇨🇦 #15Top 35%
  5. #1,692B2B Marketing4,592 freelancers · 🇨🇦 #29Top 37%
  6. #2,644Marketing Automation6,406 freelancers · 🇨🇦 #53Top 41%
  7. #2,915Marketing Strategy8,415 freelancers · 🇨🇦 #52Top 35%
  8. #4,801Email Marketing13,760 freelancers · 🇨🇦 #66Top 35%