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Sammar A.
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Sammar A.

Social Media Manager | Content Strategy & Growth

Content Strategy , Community Engagement , Paid Acquisition , Organic Growth , Short-form Content , Performance Analysis , Meta Ads , Google Ads , Creative Strategy , Audience Research , Retargeting Strategy , Performance Optimization , Marketing Audits , Brand Positioning , Analytics I help founder-led, e-commerce, and personal brands grow through content strategy, community engagement, and paid acquisition. I’ve built my own LinkedIn audience to 24,000+ followers and currently manage organic growth for travel and e-commerce brands, generating consistent follower growth, qualified traffic, and conversions. I combine content strategy, short-form content, community engagement, and performance analysis so clients get more than someone who simply schedules posts. I don't believe in posting for the sake of posting. Every piece of content should have a purpose—whether that's increasing awareness, building authority, generating qualified leads, or supporting paid acquisition. What I help clients with: Content & Organic Growth * Short-form content strategy (Instagram Reels, YouTube Shorts & TikTok) * Content positioning and messaging * Personal brand strategy * Content planning and publishing systems * Community engagement and audience growth Paid Growth * Meta Ads * Google Ads * Creative strategy and testing * Audience research * Retargeting strategy * Performance optimization Growth Strategy Marketing audits Content strategy Organic lead generation Brand positioning Conversion-focused recommendations Analytics and performance reporting How I work: Before recommending solutions, I focus on understanding what's actually limiting growth. Sometimes it's the content. Sometimes it's the messaging. Sometimes it's the offer, website, creative, or distribution strategy. Rather than treating every client the same, I identify the highest-impact opportunities and build a plan around them. Industries I've Worked With: E-commerce & DTC Brands Founder & Personal Brands Travel & Hospitality B2B Businesses Professional Services SaaS & Technology Why Clients Hire Me: ✔ Strategic thinking, not just execution ✔ Clear communication and collaboration ✔ A focus on business outcomes rather than vanity metrics ✔ Experience connecting organic content with paid growth Whether you need someone to improve your content strategy, optimize your paid campaigns, build your personal brand, or identify why your marketing isn't producing results, my goal is the same: Build a marketing system that supports long-term business growth—not just more posts. If that sounds like what you're looking for, I'd be happy to learn more about your business and discuss how I can help.

🇵🇰Lahore, Pakistan$15/hr100% JSS5.00 (11)Since Sep 2021
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Earnings and projects

MRR
$2.1k

Last 6 months ÷ 6

World#21,394 / 412k
🇵🇰Country#2,405 / 52.9k
Revenue, last 30 days
$3.1k

Last 6 months: $13k

World#11,822 / 412k
🇵🇰Country#1,313 / 52.9k
Total earnings
$22k

Billed in all: $23k

World#133,933 / 412k
🇵🇰Country#13,026 / 52.9k
Per project
$1.1k

$2.1k in the last 6 months

World#113,712 / 412k
🇵🇰Country#9,996 / 52.9k
Projects, last 6 months
6
17% fixed83% hourly
World#34,405 / 412k
🇵🇰Country#7,556 / 52.9k
Projects in all
19

Across 20 contracts

30% fixed70% hourly
World#138,388 / 412k
🇵🇰Country#22,977 / 52.9k

Earnings, last 30 days

$23.1k+$3.1k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$18k$20k$22k$24kOct 8Oct 23Nov 7

Skill rankings: Top 3% in Short Video

Ranked by MRR among everyone on Upwork with the skill.

  1. #32Reddit400 freelancers · 🇵🇰 #7Top 8%
  2. #43Short Video1,533 freelancers · 🇵🇰 #14Top 3%
  3. #93LinkedIn Marketing1,819 freelancers · 🇵🇰 #24Top 5%
  4. #105YouTube Shorts3,159 freelancers · 🇵🇰 #37Top 3%
  5. #106Social Media Engagement2,106 freelancers · 🇵🇰 #16Top 5%
  6. #133LinkedIn3,309 freelancers · 🇵🇰 #24Top 4%
  7. #137YouTube4,450 freelancers · 🇵🇰 #25Top 3%
  8. #168Google Ad Manager1,806 freelancers · 🇵🇰 #19Top 9%