Mikayla T.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

I help brands turn social media into a growth engine, not just a content calendar. I’m the founder of Sown Media, a boutique digital marketing studio focused on strategy-led content, high-performing social media campaigns, and brand storytelling that converts into real business results. My work sits at the intersection of creativity and analytics. I build structured social media systems that increase visibility, strengthen brand identity, and turn attention into real business growth. Instead of simply posting content, I develop strategies that combine storytelling, video content, audience behaviour, and performance data to create meaningful engagement and measurable results. Some highlights from my work include: • 94.8K+ monthly reach across social platforms • Over 950K in sales influenced through strategic content campaigns • Scaling a TikTok account from 0 to 16,000+ followers through viral content strategy • Driving 1,000 qualified leads in just five days through a targeted digital campaign • Increasing Instagram performance by 5,515% in post views after a full content strategy revamp • Development of the conversational automotive video format “Beemers and Banter with Sadé”, designed to make dealership content more relatable, engaging, and human Before founding Sown Media, I worked as a Digital Marketing Executive for an international media platform, managing multi-platform social media channels, developing engagement strategies, and helping scale digital audiences across Instagram, TikTok, Facebook, Reddit, and blog platforms. Today through Sown Media, I work closely with brands to plan, produce, and optimise their digital presence. My work combines content creation, social media management, analytics reporting, and brand storytelling to create consistent growth. If you are looking to turn your social media into something that drives visibility, engagement, and real business results, I would love to connect.