Anirudh S.

📊 Can you trust the purchase numbers in Shopify, GA4 and Google Ads? I help businesses find and fix missing conversions, duplicate events and attribution gaps through analytics audits, tracking implementation and measurement QA. 🏆 Top Rated Plus on Upwork | $100K+ earned Relevant work and client feedback ✅ Shopify + Google Ads purchase attribution My completed “Shopify + Google Ads Purchase Attribution Leak Test” received a five-star review. The engagement focused on investigating attribution discrepancies, with evidence required before making changes. ✅ Shopify GA4 implementation and validation My Shopify GA4 case study covers ecommerce event mapping, Elevar data layers, checkout tracking, GA4 DebugView validation, revenue reconciliation and Looker Studio reporting. ✅ Google Tag Manager, Stape and Meta CAPI A client on my completed “META + GTM + STAPE tracking setup” project wrote: “Ads tracking professional. Will be definitely working in the future. Recommend to anyone.” ✅ Consent Mode v2 My consent-management case study covers Cookiebot, GTM consent-state mapping for GA4 and Google Ads, and validation of measurement behavior across consent choices. What I can help you with • Google Analytics 4 audits, implementation and troubleshooting • Google Tag Manager tags, triggers, variables and data-layer requirements • Shopify ecommerce tracking and purchase attribution • Server-side GTM, Stape and Meta Conversions API • Google Ads conversion tracking and enhanced conversions • Browser/server event deduplication • Consent Mode v2 and consent-aware tracking • PostHog event tracking, funnels and product analytics • Adobe Analytics and Adobe Launch implementation and QA • BigQuery and Looker Studio reporting How I work 1. Define what needs to be measured Clarify your business questions, conversion definitions, reporting requirements and existing integrations. 2. Investigate the discrepancies Trace the customer journey and inspect where events are missing, duplicated or inconsistent. Distinguish implementation errors from attribution and reporting differences. 3. Implement and test Build the agreed solution and validate event names, parameters, transaction IDs, values, currencies and consent behavior where applicable. 4. Document and hand over Provide findings, implementation notes, test evidence and a walkthrough so your team understands the setup and can maintain it. For larger projects, I organize the work into clear stages: discovery, measurement planning, implementation, QA and handoff. Estimates include testing, documentation and review. Whether you need a focused tracking audit or ongoing analytics support, send me your website or app URL, current stack and the numbers you’re struggling to reconcile. Best, Anirudh “Ani” Sharma