Mihaela S.

Digital Marketing Strategist & Social Media Manager

I am a strategic digital marketing professional with extensive experience leading brand, content, and growth initiatives across a wide spectrum of industries - from traditional consumer markets to cutting-edge emerging tech. I am highly hands-on with content production, analytics, and digital storytelling, specializing in bridging the gap between complex technical concepts and engaging visual media. My core focus is on leveraging advanced AI tools to scale content production, designing high-converting social media assets, and architecting comprehensive launch strategies that drive measurable results. Core Competencies & Services: • AI-Driven Video & Visual Production: Specializing in AI-generated cinematic videos, storyboarding, and conceptual visual storytelling. I create highly engaging short-form and long-form video content tailored for complex niches. • Content Strategy & Copywriting: Developing complete launch timelines, content funnels, and narrative frameworks. I transform extensive research, scientific talks, and technical data into accessible, educational, and quote-based content. • Social Media Design & Creative Direction: Designing premium promotional banners, visual assets, and high-performing ad creatives for both paid and organic campaigns. I establish complete brand identities, including logo usage, typography, and visual guidelines. • Campaign & Influencer Management: Planning and executing end-to-end digital marketing strategies, managing influencer campaigns, and building robust community strategies to elevate brand positioning. Niche Expertise & Industry Experience: I have successfully driven digital marketing and content strategies across a diverse portfolio of sectors, including: • Emerging Tech & Deep Science: Extensive experience in Web3, DeSci (Decentralized Science), longevity science, aging biology, and B2B healthcare technology. I excel at translating complex scientific and technological data into compelling digital narratives. • Consumer & Lifestyle (B2C & E-commerce): Developing high-quality product, lifestyle, and short-form video content for premium consumer goods, personal care brands, and e-commerce platforms. • Corporate & Agency Contexts: Proven track record creating diverse marketing content for clients spanning the tourism, hospitality, and construction industries.