Rajwinder K.
SEO Expert | Technical SEO, Local SEO, AEO & GEO
SEO Expert | Technical SEO | Local SEO | AEO & GEO | Organic Growth Are you struggling to get your website ranking on Google, attract qualified organic traffic, or improve your visibility in AI-powered search results? I help businesses identify what's holding back their search performance and implement SEO strategies focused on better rankings, relevant traffic, and long-term growth. With 5+ years of digital marketing experience and $30K+ earned on Upwork, I've worked on SEO campaigns across healthcare, eCommerce, local services, B2B, and other competitive industries. Here are a few results from projects featured in my portfolio: • Child Paths Ireland: Organic sessions grew by 672%, while Google Search clicks increased from 4.28K to 19.3K. • HealthOne Canada: Organic traffic increased by 73.44% in three months, growing from 34,295 to 59,481 monthly visits. • OTG Campers Australia: Helped build organic visibility from a limited starting point, resulting in 5.26K Google clicks, 120K impressions, and multiple first-page rankings. HOW I CAN HELP YOUR BUSINESS Technical SEO • Website audits and technical issue resolution • Crawling, indexing, canonicals, and XML sitemaps • Core Web Vitals and website performance • Internal linking and site architecture • Structured data and schema markup On-Page SEO & Content Strategy • Keyword research and competitor analysis • Search intent and content gap analysis • Service, product, and landing page optimization • Content planning and topical authority • Metadata, headings, and internal linking Local SEO & Google Business Profile • Google Business Profile optimization • Local keyword targeting • Location and service-area SEO • Local citations and business information consistency • Google Maps visibility improvements AI Search Optimization — AEO & GEO • Content optimization for answer-focused searches • Entity optimization and structured information • Improving content clarity and crawlability • AI search visibility analysis • Monitoring visibility across Google AI Overviews and other AI-powered search experiences Off-Page SEO • Backlink profile analysis • Competitor backlink research • Relevant link acquisition • Authority-building strategies MY WORKING APPROACH I don't believe every website needs the same SEO strategy. I start by understanding your business, target customers, competitors, and existing performance. From there, I identify technical issues, ranking opportunities, and content gaps, then prioritize improvements based on their likely business impact. I use tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, and Screaming Frog to support research, implementation, and performance reporting. My focus is on practical recommendations, transparent communication, and measurable progress rather than unrealistic ranking guarantees. READY TO IMPROVE YOUR SEARCH VISIBILITY? Share your website and the main challenges you're facing. I'd be happy to discuss where SEO improvements could make the biggest difference.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $899
Billed in all: $37,169$37k
$100 in the last 6 months
Across 10 contracts
Across 20 contracts
Earnings, last 30 days
Skill rankings: Top 30% in Search Engine Optimization
Ranked by MRR among everyone on Upwork with the skill.
- #792Google Search Console1,908 freelancers · 🇮🇳 #282Top 42%🇮🇳#282 of 580
- #1,007Ecommerce SEO2,159 freelancers · 🇮🇳 #442Top 47%🇮🇳#442 of 752
- #1,415Search Engine Marketing3,899 freelancers · 🇮🇳 #488Top 36%🇮🇳#488 of 1,196
- #1,879Off-Page SEO5,031 freelancers · 🇮🇳 #884Top 37%🇮🇳#884 of 1,944
- #2,116SEO Strategy5,668 freelancers · 🇮🇳 #732Top 37%🇮🇳#732 of 1,469
- #2,143Google Analytics6,285 freelancers · 🇮🇳 #549Top 34%🇮🇳#549 of 1,348
- #2,149Local SEO5,176 freelancers · 🇮🇳 #923Top 42%🇮🇳#923 of 1,772
- #2,215Technical SEO5,552 freelancers · 🇮🇳 #867Top 40%🇮🇳#867 of 1,789