Zaira Angelique C.

Need someone who can take your ads from idea to launch? You're in the right place. I'm a Creative Strategist and Ad Creative Specialist helping brands develop, produce, and implement high-performing advertising creatives for Facebook Ads, Instagram Ads, and Meta Ads campaigns. From creative strategy and ad ideation to AI video production, direct-response copywriting, video editing, and Meta Ads campaign setup, I bring the entire advertising process together under one roof. No disconnected handoffs. No great ideas stuck in a presentation deck. Just a clear process from concept to execution. WHAT I CAN DO FOR YOUR BRAND CREATIVE STRATEGY & AD IDEATION • Ad creative strategy and performance marketing research • Audience research, competitor analysis, and customer pain points • Facebook Ads and Instagram Ads concepts, angles, and hooks • Direct-response ad copywriting, scripts, headlines, and CTAs • UGC ad concepts, creative briefs, and creative testing strategies AI AD CREATIVE & VIDEO PRODUCTION • AI-generated video ads and AI ad creative production • UGC-style video ads and product advertising creatives • Short-form video editing for Facebook, Instagram, and paid social • Product visuals, image ads, and static ad creative • Video ad variations, hooks, and formats for creative testing • Ad creative production using AI tools and traditional editing workflows META ADS & FACEBOOK ADS MANAGEMENT • Meta Ads campaign setup and implementation • Facebook and Instagram advertising campaign management • Ad uploads, campaign structure, and launch support • Creative testing, performance monitoring, and optimization • Data-informed creative analysis and iteration recommendations FROM FIRST IDEA TO LIVE CAMPAIGN 1. Research: Understand your product, target audience, competitors, offer, and campaign objectives. 2. Strategize: Develop ad concepts, messaging angles, hooks, and creative testing hypotheses. 3. Produce: Turn concepts into finished video ads, UGC-style creatives, static ads, and platform-ready assets. 4. Implement: Set up and launch approved creatives in Meta Ads Manager when included in the project scope. 5. Optimize: Review available campaign performance data and identify opportunities to improve the next round of ads. WHY WORK WITH ME? You don't always need to hire a separate creative strategist, copywriter, video editor, AI content creator, and Meta Ads specialist to move a campaign forward. I combine these capabilities to create a more connected workflow, from advertising strategy and creative development to production and campaign implementation. I focus on the thinking behind the creative, not just how it looks. Every hook, concept, and variation should have a purpose, whether that's communicating a product benefit, addressing an objection, testing a new audience angle, or encouraging the next action. My goal is to help you produce better-informed advertising creative, execute campaigns efficiently, and make decisions based on actual performance data rather than guesswork. Whether you need a Meta Ads creative strategist, Facebook Ads creative specialist, AI video ad creator, direct-response video editor, or a partner to take your advertising from concept to launch, I can help. Have a product to promote and a campaign to build? Let's turn the brief into ads ready to run.