Nikko Ruvien C.

• Drive measurable results on Meta (Facebook/Instagram) through structured campaigns, creative testing, and KPI-based optimization (CPM, CTR, CPC, CVR, CPA, ROAS). • Strengthen store conversion by managing Shopee operations: SEO-ready listings, voucher/promo setup, campaign prep, store health monitoring, and performance tracking. • Support Shopify store performance: product setup, collections, page updates, and conversion-focused improvements to reduce drop-offs from ad traffic. • Maintain accurate product data and catalog integrity: bulk uploads, SKU/variant mapping, pricing/stock updates, and clean reporting sheets. • Deliver consistent execution with weekly reports: what’s working, what to stop, what to test next, and clear action steps.