Katrina M.
Social Media Manager | Content & Digital Marketing Specialist
Looking for someone who can take your social media and digital marketing off your hands? I’m a hands-on Social Media Manager and Digital Marketing Specialist with experience managing social media, content, personal brands, promotions, events and online communities across Instagram, Facebook, TikTok, LinkedIn and Google. I don’t just create posts, I think about why the content is being created, who it needs to reach and what you want it to achieve. I’ve worked directly with business owners, coaches, creators and hospitality businesses, supporting everything from day-to-day social media management and content creation to promotional campaigns, event marketing, outreach and community engagement. What I can help you with: 📱 SOCIAL MEDIA MANAGEMENT • Instagram, Facebook, TikTok & LinkedIn • Content planning and scheduling • Caption writing & copywriting • Community management & engagement • Content calendars • Social media strategy 🎨 CONTENT CREATION • Canva graphics & promotional materials • Social media posts & stories • Reels/TikTok content ideas • Personal brand content • Event & product promotion 📈 DIGITAL MARKETING • Social media strategy • Lead generation & outreach • Email marketing & Mailchimp • Google Business • SEO • Paid advertising • Wix website support 🤝 BUSINESS & ADMIN SUPPORT • Virtual & personal assistance • Research & organisation • Client/customer communication • Business outreach • Event & project coordination One of my biggest strengths is being able to wear multiple hats. With a background in hospitality as well it has given me hands-on experience in marketing, promotions, customer engagement, event coordination, staff management, organisation and solving problems quickly in a fast-paced environment. I’m proactive, creative, organised and comfortable working independently without needing to be micromanaged. Whether you need someone to manage your social media every week, create engaging content, promote an event, support your personal brand, generate leads or simply take some of the day-to-day marketing work off your hands - I can help. Let’s turn your ideas into content that gets noticed.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.6k
Billed in all: $6,659$6.7k
$1.6k in the last 6 months
Across 2 contracts
Across 16 contracts
Earnings, last 30 days
Skill rankings: Top 18% in Google Assistant
Ranked by MRR among everyone on Upwork with the skill.
- #19Google Assistant105 freelancers · 🇬🇧 #1Top 18%🇬🇧#1 of 2
- #96Web Content Strategy456 freelancers · 🇬🇧 #5Top 21%🇬🇧#5 of 21
- #102Event Marketing329 freelancers · 🇬🇧 #7Top 31%🇬🇧#7 of 14
- #493Personal Administration1,703 freelancers · 🇬🇧 #13Top 29%🇬🇧#13 of 38
- #579LinkedIn Marketing1,819 freelancers · 🇬🇧 #18Top 32%🇬🇧#18 of 48
- #601Facebook Marketing1,913 freelancers · 🇬🇧 #14Top 31%🇬🇧#14 of 37
- #646Email Marketing Strategy2,223 freelancers · 🇬🇧 #46Top 29%🇬🇧#46 of 123
- #695Mailchimp2,594 freelancers · 🇬🇧 #19Top 27%🇬🇧#19 of 72