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Roland K.
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Roland K.

Static Ads for Meta | Full-Stack: Strategy, Design & Testing

Hi, I'm Roland, Co-Founder of SkaleCreatives. We build static ads for DTC brands spending $50k+ per month on Meta. Not as one-off deliveries, but as a testing system: strategy, statics and analysis in one loop. 12,000+ static ads produced · $20M+ managed ad spend · $100M+ analyzed ad spend · 30+ DTC brands Our Process 1. Research – Account, market, competitor and customer analysis. 2. Creative Strategy – Clear hypotheses built from personas, angles and formats. 3. Static Ad Production – 5–15 variations per hypothesis. 4. Data & Learnings – Insights on ad level and account level. 5. Iteration & Expansion – Winners get developed into new angles and formats. 6. Feedback Loop – Every learning feeds the next test cycle. With most agencies, ads get delivered and learnings disappear. With us, every test delivers a learning and every winner gets developed further. If needed, we connect you with partners for product photography and video production. What You Get ✔︎ Structured Testing – At least 64 static ads per 4-week cycle, each tied to a hypothesis. ✔︎ Clear Learnings – What worked, why it worked, and what we test next. ✔︎ Launch-Ready Ads – 1:1, 4:5 and 9:16, safe-zone ready. ✔︎ Easy Collaboration – We plug into your in-house team or agency, across languages and markets. Results ➤ Pete's Pasta: $0 to $180k in 45 days. ➤ Kirakuco: 47 winners, +27% ROAS. ➤ AquaFunded: One winner scaled to $300k+ spend in 14 days. ➤ KA-EX: Creative strategy foundation for international expansion. 🗣 "Working with Roland transformed our creative process and allowed our clients to scale rapidly. His approach feels like an extension of our team – always fast and competent. It is always a pleasure to work with him." – Julian Grimme from Ad Union Our Guarantee Positive ROI within 12 weeks – or the next 4-week cycle is free. After the first 12 weeks, you stay month to month. Ready to scale? Let's book a short call. We review your current ads, and afterwards you get a free Creative Gap Report with a clear plan for your next tests.

🇩🇪Berlin, Germany$60/hr100% JSS5.00 (3)Since Nov 2021

Earnings and projects

MRR
$323

Last 6 months ÷ 6

World#95,404 / 412k
🇩🇪Country#696 / 3,842
Revenue, last 30 days
$60

Last 6 months: $1.9k

World#96,915 / 412k
🇩🇪Country#671 / 3,842
Total earnings
$9.5k
World#200,475 / 412k
🇩🇪Country#1,580 / 3,842
Per project
$866

$969 in the last 6 months

World#135,085 / 412k
🇩🇪Country#1,154 / 3,842
Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇩🇪Country#715 / 3,842
Projects in all
11
91% fixed9% hourly
World#192,417 / 412k
🇩🇪Country#1,670 / 3,842

Earnings, last 30 days

$9.5k+$60 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$9,450$9,500$9,550Oct 8Oct 23Nov 7

Skill rankings: Top 18% in Copywriting

Ranked by MRR among everyone on Upwork with the skill.

  1. #16User Behavior Analytics67 freelancers · 🇩🇪 #3Top 24%
  2. #29Ad Concept82 freelancers · 🇩🇪 #1Top 35%
  3. #42Product Imagery Content160 freelancers · 🇩🇪 #1Top 26%
  4. #146Competitor Research507 freelancers · 🇩🇪 #3Top 29%
  5. #180Direct Response Copywriting741 freelancers · 🇩🇪 #7Top 24%
  6. #219Customer Acquisition639 freelancers · 🇩🇪 #2Top 34%
  7. #464Ad Creative1,402 freelancers · 🇩🇪 #7Top 33%
  8. #471A/B Testing1,603 freelancers · 🇩🇪 #6Top 29%