Christa L.

Hello! I am a seasoned retail professional with 15 years of experience in the apparel industry working for direct-to-consumer brands, helping them to drive both top and bottom-line growth for a range of product lines and categories. I have a deep understanding of the retail industry and the fundamentals needed to plan, buy and manage inventory to drive profitable sales for brick & mortar and e-commerce channels of business. I enjoy analyzing data to identify risk and opportunities for growth and building tools to help brands understand their business and plan for its future. What I Can Help You With: • Line Architecture & Optimization • Assortment Planning & Analysis • Seasonal Budgeting & Buy Plans • Inventory Flow Management • Pricing Strategy • Promotional Planning • Site Merchandising • Forecasting, Analysis & Reporting • Ad Hoc Analysis Aside from helping retail businesses, I have very strong excel skills and can help other types of business who may need help with excel-based data. I am very comfortable with organizing data and summarizing via pivot tables etc. Let me help you dig into your product data to uncover insights that will help you make smarter business decisions!