Abis Z.

I help Amazon sellers turn underperforming PPC campaigns into profitable growth opportunities. With 5 years of experience managing Amazon PPC and full account operations, I’ve managed a combined advertising portfolio of $10M+ in ad spend. My focus is on identifying wasted ad spend, improving campaign efficiency, increasing sales, and building scalable advertising strategies that support long-term profitability. Most Amazon PPC experts focus on ads. I focus on the entire Amazon business. High ACOS, declining sales, poor conversion rates, and wasted ad spend aren't always advertising problems. Sometimes, the real issue is your product offer, pricing, listing quality, keyword strategy, or competitive positioning. That's why I take a full-funnel approach to identifying problems and turning underperforming Amazon accounts into growth opportunities. WHAT I CAN HELP YOU WITH 1. Amazon PPC Management & Profitability Sponsored Products, Sponsored Brands, and Sponsored Display campaigns PPC campaign audits, restructuring, and optimization Keyword research, harvesting, and campaign structuring ACOS, TACOS, ROAS, and profitability optimization Search Query Performance analysis Amazon Marketing Stream and AMC strategies PPC scaling strategies focused on sustainable growth 2. Amazon Listing Optimization & Conversion Rate Optimization Listing SEO: titles, bullet points, descriptions, and backend search terms Keyword research and competitor analysis A+ Content and Enhanced Brand Content (EBC) Product image and listing conversion recommendations Pricing, positioning, and offer optimization 3. Full Amazon Account Management Amazon brand management Catalog management and flat-file troubleshooting Account health monitoring and issue resolution Brand Analytics and Brand-Tailored Promotions Advertising and organic growth strategy Inventory and marketplace performance analysis 4. International Marketplace Expansion Support for advertising and growth across: United States United Kingdom Canada Germany France Italy Spain 5. Amazon Advertising Tools & Analytics I work with industry-leading tools, including: Helium 10 Data Dive Perpetua Scale Insights Pacvue MY 5-STEP FRAMEWORK FOR AMAZON GROWTH I don't start by blindly adjusting bids. Before scaling PPC, I evaluate the entire business funnel to understand where real growth opportunities exist. Step 1: Market & Opportunity Analysis I analyze market demand, competition, keyword opportunities, and category dynamics to identify realistic growth opportunities. Step 2: Product Offer & Competitive Positioning I evaluate your product offer, pricing, differentiation, and competitive positioning to determine whether customers have a compelling reason to choose your brand. Step 3: Profitability & Margins I assess your product economics, including margins, advertising costs, and profitability, to identify opportunities for sustainable growth. Step 4: Listing & Conversion Optimization I evaluate listing SEO, images, content, and conversion performance to identify what might be preventing visitors from becoming customers. Step 5: PPC Scaling Once the fundamentals are in place, I build and optimize advertising campaigns to increase qualified traffic, improve efficiency, and scale sales. The goal is simple: make every part of your Amazon business work together to drive profitable growth. EXPERIENCE & RESULTS I've worked with brands across multiple categories, including electronics, fragrance, supplements, home and kitchen, pets, golf, baby products, sports, and seasonal products. One case study I led involved scaling a brand from approximately $120K to $1.2M in annual revenue in 1 year. These experiences have helped me develop a strategic understanding of the Amazon marketplace, from product positioning and conversion optimization to advertising performance and long-term growth. WHY WORK WITH ME? Many Amazon specialists focus on a single area of the business. I look at how the entire system works together. If your advertising isn't profitable, I'll investigate whether the problem lies in targeting, campaign structure, conversion rates, pricing, margins, or competitive positioning. If your sales have plateaued, I'll look beyond increasing your ad budget to find growth opportunities. If you're ready to scale, I'll build a strategy based on your business goals, market opportunities, and profitability targets. I also prioritize clear communication and strategic collaboration, with experience working US time zones. LET'S FIND YOUR AMAZON GROWTH OPPORTUNITIES Not sure what's holding your Amazon business back? Send me a message, and let's discuss your goals. I'll provide a FREE initial account audit to help identify potential performance gaps.