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Anietie E.

Anietie E.

Performance Marketing Specialist | ROAS Optimization & Revenue Growth

I don't just run marketing campaigns, I build revenue systems. I've generated $7.5M+ for B2B and B2C brands by combining performance marketing, attribution modeling, and conversion rate optimization. Over 5 years working with global brands including IBM, Huawei, Dell, Oracle, and RedHat and with companies across Canada, the UK, and the US. I've built a track record of measurable results, not vanity metrics. If you need someone to manage your social media calendar, I'm not your person. If you need someone to improve your ROAS, reduce CAC, and grow revenue let's talk. What I bring to every engagement: 🟩Full-funnel performance marketing from acquisition to retention 🟩Multi-channel attribution modeling so you know exactly what's working 🟩Conversion rate optimization that turns existing traffic into revenue 🟩Data-driven SEO that compounds over time and reduces PPC dependency Clear reporting , you always know your numbers WHAT CLIENTS HIRE ME FOR Performance Marketing Google Ads, Meta Ads, LinkedIn Ads. Full campaign management with ROAS and CAC targets. SEO & Organic Growth Technical SEO, on-page optimization, Core Web Vitals. Proven 40% organic traffic growth. Marketing Analytics & Attribution GA4, GTM, cohort analysis, CLV modeling. Clarity on what drives your growth. PROOF OF RESULTS (Recent wins — not claims) Improved ROAS by 22% for a $125M revenue target through multi-channel attribution modeling Reduced blended CAC by 18% while maintaining lead quality for IBM, Huawei, Dell, Oracle and RedHat campaigns Drove 40% increase in organic traffic via technical SEO and Core Web Vitals optimization Generated $150K revenue with a 14.5 MER through social media performance campaigns Produced analytics report that generated $250K+ earned media value across 51 countries Featured on BBC and AFROSPORTS — increased brand awareness KPIs by 45% Achieved 30% ROAS managing $10K+ ad budgets with precision audience targeting WHO I WORK BEST WITH E-commerce brands spending $5K–$100K/month on paid ads who want better returns B2B SaaS companies needing full-funnel demand generation Startups and scale-ups that need a senior marketer without the full-time salary Agencies looking to white-label performance marketing expertise I'm not a good fit for: one-off social media posts, logo design, or anyone who wants activity reports instead of revenue results. CORE SKILLS Paid Advertising: Google Ads, Meta Ads Manager, LinkedIn Campaign Manager SEO: Technical SEO, On-Page, Core Web Vitals, Ahrefs, SEMrush, Screaming Frog, Google Search Console Analytics: Google Analytics 4, Google Tag Manager, Hotjar, Attribution Modeling, Cohort Analysis, CLV Modeling Email & Automation: HubSpot, Klaviyo, Mailchimp, ActiveCampaign, GetResponse CRO & Strategy: A/B Testing, Customer Journey Mapping, Marketing Mix Modeling, RFM Analysis, Full-Funnel Strategy HOW TO WORK WITH ME I offer three engagement models: Retainer (most popular): $45/hr, 20–40 hrs/month. Ongoing campaign management, reporting, and optimization. Project-based: Fixed scope for audits, strategy builds, or campaign launches. Quoted per project. Consulting: $55/hr for strategy sessions, funnel audits, or team training. Message me with a brief description of your business and what you're trying to achieve. I respond within 24 hours and offer a free 30-minute discovery call to make sure we're a good fit before any commitment.

🇳🇬Lekki, Nigeria$45/hr100% JSS4.63 (3)Since Dec 2021

Earnings and projects

MRR
$189

Last 6 months ÷ 6

World#115,359 / 412k
🇳🇬Country#4,158 / 13.8k
Revenue, last 30 days
—

Read daily since Oct 29, under 30 days

Total earnings
$1.2k

Billed in all: $1.2k

World#376,643 / 412k
🇳🇬Country#11,859 / 13.8k
Per project
$306

$1.1k in the last 6 months

World#229,228 / 412k
🇳🇬Country#6,085 / 13.8k
Projects, last 6 months
1
100% fixed0% hourly
World#128,096 / 412k
🇳🇬Country#6,596 / 13.8k
Projects in all
4

Across 5 contracts

80% fixed20% hourly
World#283,744 / 412k
🇳🇬Country#10,709 / 13.8k

Earnings, last 30 days

$1.2kNothing earned since Oct 29Billed in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,200$1,220$1,240$1,260Oct 29Nov 3Nov 8

Tracked from Oct 29, 2026.

Skill rankings: Top 22% in Copywriting

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