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Laurie F.

Laurie F.

Senior Strategist: Product, Go-to-Market, Communications

My cross-functional experience includes serving as a front-line leader, operator, funder and advisor for high-growth, mission-driven campaigns and ventures. In both the public and private sectors, I love building towards product<>market fit with an approach that is data-driven, agile, and with a healthy dose of humility! A nearly 20-year veteran of politics and public affairs, I've served two government appointments for my work with women and families. In 2017, I pivoted to create a parenting tech app for new generation of alpha consumers: millennial moms. I’m honored to have received recognition for my work in innovation from accelerators in Silicon Valley, the Chicago Tribune, Entrepreneur, SXSW and others. My private sector work includes launching my own tech startup, and advising early and growth-stage CEOs on customer journeys, product, and strategic operating plans. My sector expertise includes consumer software, hardware and industrial technology. I’m the founder of Female Founders TX, and an active member and mentor in the female founder ecosystems nationwide. In the public sector, I’ve successfully executed numerous high-stakes issue campaigns and elected 35+ women (and some great men!) as a political organizer for Gloria Steinem, Planned Parenthood, NARAL, Annie’s List, MoveOn.org and others. I’ve also stopped some really bad things from happening... In order to successfully propel both public- and private-sector initiatives, I exercise executive level management skills with a strong bias towards action. My specialties include strategy, market development, category-building and crisis communications, consumer-facing go-to-market campaigns, and program and product design focused on the voice of the customer.

🇬🇧London, United Kingdom$250/hr100% JSS5.00 (1)Since Dec 2021

Earnings and projects

MRR (estimate)
≈$0

An estimate from an earlier read

World#88,370 / 412k
🇬🇧Country#2,001 / 10.7k
Revenue, last 30 days
$0
Total earnings
$41k

Billed in all: $44k

World#88,370 / 412k
🇬🇧Country#2,001 / 10.7k
Per project
$21k
Projects, last 6 months
0
World#209,857 / 412k
🇬🇧Country#4,679 / 10.7k
Projects in all
2

Across 3 contracts

100% fixed0% hourly
World#328,890 / 412k
🇬🇧Country#8,917 / 10.7k

Earnings, last 30 days

$43.6kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$43.0k$43.5k$44.0k$44.5kOct 9Oct 24Nov 8

No data since Nov 5, 2026.

Skills