Matilda Ijeoma J.

Your brand has a story. Most businesses just haven't told it well yet. I'm a Brand Strategy and Communications Consultant with 10+ years of experience helping brands across Africa, Europe, Latin America, and North America build brands that cut through noise and marketing systems that actually convert. I've led national communications for a Presidential government initiative generating 10M+ impressions and 73% audience engagement growth. I've built multi-channel campaigns that increased digital reach by 400%, improved customer retention by 25%, boosted brand sentiment by 30%, and contributed to 23% revenue growth and 121% profit increase across competitive consumer markets. My work spans brand positioning, corporate communications, content strategy, PR, SEO/SEM, and go-to-market execution across several sectors. I hold an MSc in Global Public Health (Distinction) and am certified in HubSpot Digital Marketing, Google Ads, and Brand Campaign Strategy. What I bring to your project: — Strategic thinking that connects brand to revenue not just deliverables — Cross-sector fluency: I speak FMCG, tech, energy, government, nonprofit and many more — Multi-market experience across 8+ countries on 4 continents — Senior-level quality without agency overhead or overheads — A 5.0 Upwork rating and verified identity not just claims, proof Whether you need a full communications blueprint, a brand refresh, a content strategy, or campaign execution, I deliver work that moves things forward. Let's talk about what you're building.