Kunal B.

PPC & Google Ads Expert | Conversion Tracking, GTM, GSC & GA4 Expert

✅ Google Certified Ad Expert ✅ Top Rated Plus Freelancer on Upwork with 10,971+ hours of work ✅ Managed Google Ad Spend from 1k to 100k per month ✅ Implemented 500+ GA4 & GTM setups, ensuring 100% data accuracy I specialize in Google Ads, Conversion Tracking, Google Analytics 4, and Google Tag Manager. My focus is to make sure you are not only driving traffic, but also tracking what happens after users click your ads. I am not just focused on getting more clicks. My approach is centered around accurate tracking, meaningful conversions, and better decisions based on real data. Google Ads Management: I create, manage, and optimize Google Ads campaigns based on business goals, search intent, conversion data, and profitability. My services include: - Google Ads account audits - Search campaign setup and management - Performance Max campaigns - Google Shopping campaigns - Display and remarketing campaigns - YouTube Ads - Keyword research and search intent analysis - Negative keyword management - Ad copy testing - Budget and bid strategy optimization - Quality Score improvement - CPA and ROAS optimization Google Ads Conversion Tracking: Accurate conversion tracking is one of the most important parts of any advertising campaign. I can set up and troubleshoot tracking for: - Lead form submissions - Phone calls - Contact form submissions - Purchases and eCommerce transactions - Add to cart and checkout events - Button and CTA clicks - Bookings and appointments - Downloads and other custom conversion events I can also implement and verify: - Google Ads conversion tracking - Enhanced Conversions - Google Tag Manager conversion tracking - GA4 events and key events - Cross-domain tracking - Form tracking - Call tracking integration - Server-side tracking support where required Google Analytics 4 and Google Tag Manager: I help businesses build a reliable analytics foundation so they can understand how users interact with their website and marketing campaigns. My GA4 and GTM services include: - GA4 property setup and configuration - Google Tag Manager setup - Event tracking - Key event configuration - Enhanced Measurement review - Custom event tracking - eCommerce tracking - Funnel and user journey analysis - UTM tracking - Cross-domain tracking - Data validation and troubleshooting - GA4 reporting and analysis Tracking and Data Accuracy: Before making major advertising decisions, I review whether the data can actually be trusted. I check for issues such as: - Missing conversions - Duplicate conversion tracking - Incorrect event configuration - GTM trigger errors - GA4 and Google Ads tracking mismatches - Revenue discrepancies - Attribution problems - Broken forms or tracking scripts - Incorrect conversion values Technical SEO and Landing Page Optimization: My technical SEO background also helps me identify website issues that can affect both organic visibility and paid advertising performance. I review: - Landing page speed - Mobile usability - Core Web Vitals - Indexing and crawlability - Technical website errors - Conversion-focused landing page improvements My Process: - Review your Google Ads account, GA4, GTM, and existing tracking setup. - Identify tracking gaps, campaign inefficiencies, and data accuracy issues. - Build or improve the conversion tracking structure. - Configure campaigns based on business goals and conversion data. - Monitor performance and optimize keywords, ads, bids, audiences, and budgets. - Provide clear reporting focused on leads, sales, CPA, ROAS, and other meaningful business metrics. My goal is simple: help you understand where your marketing budget is going, accurately measure results, and improve the performance of your Google Ads campaigns over time. Core Services and Expertise: Google Ads Management | Google Ads Expert | Google Ads Audit | PPC Management | PPC Campaign Optimization | Search Ads | Performance Max | Google Shopping Ads | YouTube Ads | Remarketing | Google Ads Conversion Tracking | Enhanced Conversions | Conversion Tracking | GA4 Setup | Google Analytics 4 | GA4 Event Tracking | GA4 Reporting | Google Tag Manager | GTM Setup | GTM Tracking | eCommerce Tracking | Lead Tracking | Call Tracking | Form Tracking | Cross-Domain Tracking | Data Layer Implementation | Analytics Audit | Tracking Audit | Technical SEO I help businesses track the complete journey from ad click to lead, sale, or other valuable action. With accurate Google Ads conversion tracking, GA4, and GTM setup, you can make smarter decisions and improve campaign performance. My Google certifications are not just credentials. They reflect my expertise in applying Google-recommended practices to build accurate tracking, improve campaign performance, and make better data-driven decisions. Invite me or Message me for a 30-minute consultation meeting!