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Lazar L.
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Lazar L.

B2B Lead Generation & GTM Engineer | Clay, Email & LinkedIn Outreach

I help B2B companies build outbound systems that generate real pipeline, not just lists. My work sits at the intersection of strategy and execution. I build Clay workflows for lead sourcing and enrichment, run cold email campaigns with proper deliverability infrastructure, and manage LinkedIn outreach that focuses on booked calls rather than vanity metrics. I have worked with marketing agencies, SaaS companies, service businesses, and product companies across different industries and target audiences. Whether the goal is building a system from scratch or fixing one that is underperforming, I am comfortable owning it end to end. What I work on most: - Clay workflows and enrichment automation - Cold email infrastructure and sequencing - LinkedIn outbound and lead generation - HubSpot and CRM management - Sales development and pipeline building I do not send generic proposals and I do not do cookie-cutter outreach. If you are looking for someone who treats lead generation as a craft rather than a numbers game, let's talk.

🇲🇰Negotino, North Macedonia$15/hr100% JSS4.91 (19)Since Dec 2021

Earnings and projects

MRR
$1k

Last 6 months ÷ 6

World#46,900 / 412k
🇲🇰Country#160 / 1,526
Revenue, last 30 days
$347

Last 6 months: $6.2k

World#71,584 / 412k
🇲🇰Country#263 / 1,526
Total earnings
$23k

Billed in all: $24k

World#129,637 / 412k
🇲🇰Country#554 / 1,526
Per project
$660

$773 in the last 6 months

World#157,845 / 412k
🇲🇰Country#730 / 1,526
Projects, last 6 months
8

Across 9 contracts

44% fixed56% hourly
World#24,499 / 412k
🇲🇰Country#66 / 1,526
Projects in all
35

Across 40 contracts

33% fixed67% hourly
World#85,277 / 412k
🇲🇰Country#347 / 1,526

Earnings, last 30 days

$24.1k+$347 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$23.6k$23.8k$24.0k$24.2kOct 8Oct 23Nov 7

Skill rankings: Top 5% in Script

Ranked by MRR among everyone on Upwork with the skill.

  1. #38Script701 freelancers · 🇲🇰 #1Top 5%
  2. #94Marketing Automation Strategy634 freelancers · 🇲🇰 #1Top 15%
  3. #223LinkedIn Marketing1,819 freelancers · 🇲🇰 #1Top 12%
  4. #225Strategic Planning1,408 freelancers · 🇲🇰 #1Top 16%
  5. #285Sales Development1,688 freelancers · 🇲🇰 #2Top 17%
  6. #465Sales & Marketing3,430 freelancers · 🇲🇰 #5Top 14%
  7. #582B2B Lead Generation4,880 freelancers · 🇲🇰 #5Top 12%
  8. #593Business Development4,098 freelancers · 🇲🇰 #4Top 14%