Skip to content
BackNov 8
Frank R.

Frank R.

LinkedIn & B2B Social Media Strategist | Growth & Content

If you're looking to turn LinkedIn into a real growth engine, not just a posting channel, I can help. I specialize in building high-performing LinkedIn and B2B social media strategies that drive awareness and engagement. My approach combines content strategy, audience targeting, and performance analytics to deliver results you can actually measure. Over the past several years, I’ve managed and scaled social media programs across industries including financial services, commercial real estate, healthcare, and consumer brands, with a strong focus on executive visibility and brand storytelling on LinkedIn. What I Do Best: LinkedIn Strategy & Growth Company page growth and positioning Executive thought leadership (CEO, leadership teams) Content calendars aligned to business goals Organic + paid LinkedIn campaigns Content That Drives Engagement High-performing LinkedIn posts (not generic fluff) Long-form storytelling and POV content Turning complex topics into clear, engaging narratives Repurposing blogs, emails, and webinars into social content B2B Demand Generation Campaign strategy tied to real business outcomes Funnel-aware content (awareness → consideration → conversion) Paid LinkedIn ad strategy (sponsored content, lead gen, retargeting) UTM tracking and performance reporting Analytics & Optimization KPI tracking (CTR, engagement rate, follower growth, conversions) A/B testing creative and messaging Continuous optimization based on performance data Results I Focus On: Growing targeted, relevant audiences (not vanity followers) Increasing engagement from the right decision-makers Turning content into real business opportunities Building credible, differentiated brand voices on LinkedIn Why Clients Work With Me: I understand both marketing and business objectives, not just content I’m highly data-driven and ROI-focused I know how to make “boring” industries actually interesting I bring a strategic lens, not just execution Ideal Clients: B2B companies looking to scale LinkedIn Founders and executives who want to build a real presence Teams that need structure, consistency, and performance If you’re ready to turn LinkedIn into a serious growth channel, let’s talk.

🇺🇸Clifton, United States$75/hr100% JSS5.00 (6)Since Jan 2022

Earnings and projects

MRR
$61

Last 6 months ÷ 6

World#146,550 / 412k
🇺🇸Country#19,704 / 62.1k
Revenue, last 30 days
$60

Last 6 months: $369

World#96,909 / 412k
🇺🇸Country#11,871 / 62.1k
Total earnings
$2.1k

Billed in all: $2.1k

World#328,934 / 412k
🇺🇸Country#50,733 / 62.1k
Per project
$176

$74 in the last 6 months

World#273,501 / 412k
🇺🇸Country#42,683 / 62.1k
Projects, last 6 months
5
100% fixed0% hourly
World#41,747 / 412k
🇺🇸Country#5,872 / 62.1k
Projects in all
12

Across 16 contracts

50% fixed50% hourly
World#183,652 / 412k
🇺🇸Country#26,220 / 62.1k

Earnings, last 30 days

$2.1k+$60 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$2,050$2,100$2,150Oct 9Oct 24Nov 8

Skill rankings: Top 25% in Social Media Training

Ranked by MRR among everyone on Upwork with the skill.

  1. #23Social Media Training93 freelancers · 🇺🇸 #12Top 25%
  2. #277Paid Social670 freelancers · 🇺🇸 #94Top 41%
  3. #302LinkedIn Development800 freelancers · 🇺🇸 #34Top 38%
  4. #334Campaign Setup749 freelancers · 🇺🇸 #28Top 45%
  5. #381Social Media Marketing Plan1,014 freelancers · 🇺🇸 #45Top 38%
  6. #388LinkedIn Campaign Manager902 freelancers · 🇺🇸 #53Top 43%
  7. #558Social Media Optimization1,573 freelancers · 🇺🇸 #48Top 35%
  8. #792Social Media Account Setup1,987 freelancers · 🇺🇸 #87Top 40%