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Ahmed S.
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Ahmed S.

Conversion tracking and attribution specialist | Marketing analytics

Broken tracking leads to expensive decisions. I’m Ahmed, and I help businesses fix GA4 conversion tracking, close data gaps, and build dashboards that connect marketing spend to business results, so you can scale with confidence in your numbers. I bring GA4 implementation, server side tracking through Stape, Meta Conversions API, and Looker Studio reporting together in one connected system. From capturing conversions to presenting insights, you work with one specialist who understands both the technical setup and the business decisions behind it. With a Master’s in Business Analytics and hands on experience across ecommerce, SaaS, healthcare, and lead generation, I turn complex tracking data into clear, actionable insights. 🎯 What I can help you with: • GA4 setup, audits, and conversion tracking for Google Ads, Meta, LinkedIn, and TikTok • Server side tracking through Stape to improve data reliability and support privacy requirements • Meta Pixel + Conversions API (CAPI) implementation with event deduplication • Consent Mode v2 setup and implementation • Cross domain tracking and enhanced conversions • Looker Studio dashboards, BigQuery integration, and automated reporting • Marketing Mix Modeling with Google Meridian and incrementality measurement • UTM governance and attribution framework design • Google Ads and Meta Ads performance audits 📊 What this means for your business: • More reliable conversion data across your marketing stack, helping identify gaps and potential over attribution • Executive ready dashboards that save hours of manual reporting and make performance easier to understand • Validated funnels before launch, so tracking issues are caught before you increase spend • A clearer view of which channels contribute to results and where further testing is needed Top Rated Plus on Upwork | $119K+ earned | 75+ projects | 5 star rating Google Analytics IQ | AI Powered Performance Ads Certified | GTM Fundamentals If your conversions aren’t tracking correctly, your dashboards tell conflicting stories, or you’re increasing ad spend without reliable measurement, send me a message. I typically respond within a few minutes and can scope your project the same day. Let’s build a measurement system your team can trust. 𝐊𝐞𝐲𝐰𝐨𝐫𝐝𝐬: Marketing Mix Modeling, GA4, Google Analytics 4, Conversion Tracking, GA4 Setup, GA4 Audit, Google Tag Manager, GTM, Server Side Tracking, Stape, Meta Pixel, Facebook Pixel, Meta Conversions API, CAPI, Ecommerce Tracking, Shopify Analytics, Google Ads Conversion Tracking, Attribution Tracking, UTM Frameworks, Funnel Tracking, Cross Domain Tracking, Enhanced Conversions, Consent Mode v2, BigQuery, Looker Studio, Data Accuracy, Marketing Analytics, Reporting & Attribution

🇵🇰Lahore, Pakistan$45/hr100% JSS4.83 (13)Since Jan 2022
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Earnings and projects

MRR
$0

Last 6 months ÷ 6

World#121,847 / 412k
🇵🇰Country#11,561 / 52.9k
Revenue, last 30 days
$0
Total earnings
$26k

Billed in all: $27k

World#121,847 / 412k
🇵🇰Country#11,561 / 52.9k
Per project
$1.1k

$0 in the last 6 months

Projects, last 6 months
2
0% fixed100% hourly
World#88,918 / 412k
🇵🇰Country#17,051 / 52.9k
Projects in all
24

Across 27 contracts

44% fixed56% hourly
World#116,630 / 412k
🇵🇰Country#19,248 / 52.9k

Earnings, last 30 days

$26.8kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$26.0k$26.5k$27.0k$27.5kOct 8Oct 23Nov 7

Skills