Juan Carlos C.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

Hello! I am a data-driven Digital Marketing specialist with extensive experience managing paid media campaigns, analytics, and tracking systems to support high-performing marketing strategies. I have a strong track record collaborating with cross-functional teams, including Marketing, Sales, and IT, to execute campaigns, optimize performance, and deliver measurable business results. My expertise includes: • Managing multi-channel paid media campaigns across Google Ads, Meta, TikTok. • Implementing conversion tracking, custom events, and pixels using Google Tag Manager to support Google Ads, Meta, and third-party platforms (CallRail, The Trade Desk, etc.), ensuring accurate attribution and performance measurement • Call tracking and attribution experience using CallRail and CallTrackingMetrics to measure call-based conversions and optimize lead generation campaigns • Campaign optimization using KPIs such as CPA, ROAS, CTR, CPC, and conversion rate. • Reporting and performance analysis using GA4, HubSpot, Salesforce, Looker Studio, and Power BI. • Media planning, budget allocation, and scaling strategies to maximize ROI • Marketing automation, lead tracking, and CRM integrations using HubSpot and Google tools, including offline conversion tracking, enhanced conversions, and Meta CAPI implementations