Keith B.
Viral Content Strategy & Marketing
Viral Creator & Brand Builder | UCLA graduate | 1B+ views across TikTok and Instagram | I'm an expert in what keeps audiences watching and how to leverage social platforms to build strong brands. In my consulting work with brands, I've designed and executed organic & paid campaigns, UGC campaigns, and orchestrated viral moments. I've also built strong personal brands, and from-scratch presences for national brands. I serve as both Creative Strategist and Execution Project Manager, scripting, producing, and deploying branded TikToks and Reels that drive measurable engagement and conversions. From brand identity development to campaign analytics, I align creative direction with business objectives to maximize visibility, audience retention, and ROI.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.6k
Billed in all: $19,949$20k
$266 in the last 6 months
Across 7 contracts
Across 16 contracts
Earnings, last 30 days
Skill rankings: Top 22% in Agile Project Management
Ranked by MRR among everyone on Upwork with the skill.
- #44Viral Marketing132 freelancers · 🇺🇸 #6Top 33%🇺🇸#6 of 30
- #51Sprint Planning188 freelancers · 🇺🇸 #6Top 27%🇺🇸#6 of 25
- #381Performance Marketing1,000 freelancers · 🇺🇸 #44Top 38%🇺🇸#44 of 107
- #422Scrum1,840 freelancers · 🇺🇸 #76Top 23%🇺🇸#76 of 294
- #487Growth Strategy1,470 freelancers · 🇺🇸 #111Top 33%🇺🇸#111 of 393
- #576Instagram Ad Campaign1,727 freelancers · 🇺🇸 #74Top 33%🇺🇸#74 of 208
- #611Agile Project Management2,735 freelancers · 🇺🇸 #126Top 22%🇺🇸#126 of 504
- #791TikTok Marketing2,601 freelancers · 🇺🇸 #105Top 30%🇺🇸#105 of 321