John B.

Seasoned PROGRAMMATIC marketing professional with fifteen years of experience activating, managing, and optimizing multi-million dollar campaigns for CPG, HEALTHCARE and PHARMACEUTICAL brands. Deeply proficient in the following MEDIA and DATA platforms: — THE TRADE DESK — DV360 — STACKADAPT — PULSEPOINT — DEEPINTENT — LIVERAMP — THROTLE Well-versed in the following DIGITAL channels: — DISPLAY — VIDEO — AUDIO — NATIVE — DOOH — CTV — EHR