Yasmine C.
COO | Business Strategist | Management Consultant | Research | Excel
Hi, I'm Yasmine, and I help companies build the operating engine their strategy deserves. With 20+ years of experience (ex-Deloitte) across startups, scale-ups, small business and global enterprises, I've supported a USD 700M infrastructure program, helped a SaaS company raise BRL 20M in Series B funding, and partnered with leadership teams across technology, education, government, and professional services to turn complexity into clarity and strategy into execution. I work across industries and company sizes because the real skill has never been only sector knowledge, it's identifying what's actually blocking growth and building the right structure to move past it. I've been working remotely for over 10 years, collaborating with distributed teams across multiple time zones and cultures. That experience means I know how to build alignment and drive results without being in the room. WHERE I HELP MOST Companies usually come to me when one of these sounds familiar: · "We have a strategy, but execution keeps breaking down" · "I'm the bottleneck for every decision in my company" · "We're growing fast, but our operations can't keep up" · "We have data, but no clarity on what actually matters" · "We're preparing for investment and need to professionalize the operation" · "We're implementing AI but not seeing real business results from it" WHAT I BRING TO EVERY ENGAGEMENT Clarity in complex environments. I walk into messy situations, competing priorities, misaligned teams, too much data and too little direction, and create a path forward that the whole organization can follow. This includes AI readiness. Most companies approaching AI adoption focus on the technology. I focus on the organization, making sure the strategy, processes, data infrastructure, and people are ready to make AI actually deliver results, not just add complexity. HOW I WORK I use proprietary methodologies for both business diagnostics and data strategy, so every engagement starts with a structured, evidence-based understanding of the real situation before any solution is designed. My process follows five stages: 1. Diagnostic — mapping the current state of strategy, operations, data, and governance 2. Bottlenecks — identifying what's actually blocking execution and growth 3. Priority map — aligning leadership around what needs to move first 4. Roadmap — building a clear, actionable plan with ownership and timelines 5. Monitoring — tracking progress and adjusting as the organization evolves I work as a true partner throughout, not a vendor who delivers a report and disappears. BACKGROUND · Former Deloitte consultant (Innovation & Ventures) · MBA in Digital Business & Competitive Strategy · Master's in Strategic Foresight & Futures Design · Speaker at NASA Space Apps Challenge, Women in Data Science, and 50+ Techstars Startup Weekend events globally · Fluent in English and Portuguese · 10+ years of remote work experience with global, distributed teams SERVICES · Operating model design and organizational transformation · Governance and decision architecture · OKRs, KPIs, and performance management systems · Executive alignment and cross-functional leadership · Strategic planning and execution management · Data strategy and data-driven operations · AI readiness advisory, strategy, organizational structure, and process design for companies adopting AI · Change management · Business reviews and operational cadences (WBR, MBR, QBR) I'd love to learn about your business and explore how we can work together. Let's talk about where you're headed, and what it will take to get there.
Earnings and projects
Last 6 months ÷ 4.7 months active (since Jun 2026)
Last 6 months: $3.6k
Billed in all: $3,668$3.7k
$325 in the last 6 months
Across 11 contracts
Earnings, last 30 days
Skill rankings: Top 10% in Business Change
Ranked by MRR among everyone on Upwork with the skill.
- #4Business Change39 freelancers · 🇧🇷 #1Top 10%🇧🇷#1 of 1
- #14EOS71 freelancers · 🇧🇷 #1Top 20%🇧🇷#1 of 1
- #17Business Transformation108 freelancers · 🇧🇷 #1Top 16%🇧🇷#1 of 1
- #129Business Strategy871 freelancers · 🇧🇷 #2Top 15%🇧🇷#2 of 9
- #145Business Process Management645 freelancers · 🇧🇷 #2Top 22%🇧🇷#2 of 6
- #154Business Coaching987 freelancers · 🇧🇷 #1Top 16%🇧🇷#1 of 7
- #162KPI Metric Development775 freelancers · 🇧🇷 #6Top 21%🇧🇷#6 of 18
- #185Stakeholder Management948 freelancers · 🇧🇷 #8Top 20%🇧🇷#8 of 19