Nur U.

Google Ads reports 30 leads, but your CRM shows 18? Meta Pixel misses sales? Closed jobs never make it back to the ad platform? I build the tracking and attribution systems that fix this: Google Ads conversion tracking, Meta Pixel + Conversions API, server-side tracking, and offline conversion imports from your CRM. Your ad platforms optimize toward qualified leads and real revenue, and your reports finally match reality. THE SYSTEM I BUILD Website → server-side tracking → CRM → offline conversion import → Google Ads and Meta. WHAT I DO • Google Ads conversion tracking: leads, calls, purchases, Enhanced Conversions, conversion values, tracking audits and fixes • Meta Pixel and Conversions API (CAPI): event deduplication, Event Match Quality, correct purchase values • Server-side tracking: GTM server container on Stape or Google Cloud, first-party custom domain, Consent Mode v2 • Offline conversion tracking: capture GCLID / GBRAID / WBRAID, store them in your CRM, send qualified leads and closed sales back to Google Ads and Meta • CRM attribution: GoHighLevel, HubSpot, Salesforce, Zoho, Pipedrive, plus Zapier, Make, n8n and webhooks where needed • GA4 and GTM: clean event structure, data layer, cross-domain tracking, Looker Studio reporting LOCAL SERVICE BUSINESSES- I also help local service businesses that run Google Ads for leads: garage door, roofing, windows, construction, chimney, remodeling, HVAC, plumbing and similar. These businesses often get plenty of calls and form fills but cannot tell which campaigns and keywords produce booked jobs. I connect calls, forms and CRM stages to Google Ads so you can see cost per qualified lead and cost per sold job, and so Google learns from the leads that actually close. I can also build and manage the Google Ads campaigns themselves. CLIENTS HIRE ME WHEN- • GA4, Google Ads and your CRM or Shopify report different numbers • Google Ads or Meta is not recording conversions, or counts them twice • Purchase values are wrong • GCLID or UTM values are missing from leads • CRM leads and sales are not being sent back to Google Ads or Meta • iOS and privacy restrictions are weakening your signal • Server-side tracking or Consent Mode is broken • You want a full tracking audit before scaling ad spend HOW I WORK- 1. Audit: what is tracked, what is missing, what is wrong 2. Plan: tracking and attribution architecture for your stack 3. Build: GTM, server-side, CRM and ad platform setup 4. QA: GTM Preview, GA4 DebugView, Meta Events Manager, Tag Assistant 5. Validate: every event, value and attribution path checked before handoff WHY HIRE ME • 4years+ in web analytics and digital marketing industry. • Clients in 50+countries, including the US, Canada, UK, Australia and Germany etc. • 100+ of tracking implementations and audits . • Background in analytics, business analysis and marketing, so tracking is tied to business outcomes, not just tags. PLATFORMS Shopify, WooCommerce, WordPress, Webflow, Wix, ClickFunnels and custom sites. To start, send me your website, the ad platforms and CRM you use, and what your numbers show versus what you expect. I will tell you where tracking is most likely breaking and what it takes to fix it.