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Oluwapelumi Christianah O.
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Oluwapelumi Christianah O.

Social Media Strategist for Creative, Purpose-Driven Brands

If you run a creative, purpose-driven brand…be it a nonprofit, fashion label, or tech startup you already know social media (LinkedIn) is a powerful tool for visibility, partnerships, and sales. But the problem is: you're competing with thousands of other brands posting every single day. Every day, 3 million companies post on LinkedIn. When your Social Media Management is all over the place and you don't have a clear LinkedIn Marketing plan, your posts disappear fast. But even if people find you, they skip right past your LinkedIn profile. You're probably wondering... "WHY?" It’s because your LinkedIn Profile has the same vague words they've read on hundreds of other profiles, so they keep scrolling to find someone who stands out. Research shows that properly optimized profiles get 30% more views. Meanwhile, your Company LinkedIn Profile looks outdated without a proper profile photo, banner and contact details, so they assume your business isn't active or professional. Your posts barely get noticed because you're missing the foundation - proper Social Media Audience Research and Social Listening. You're basically guessing what your audience wants, spending an hour on posts that get 2-3 likes because they lack a good content strategy and get 70% less engagement. And you know what the biggest challenge behind all of this is? Between your busy schedule and bigger commitments, you don't have the time to regularly create Social Media Content, do Social Media Audits to see what's actually working, and have a real Marketing Strategy that guides everything. You might have tried using ChatGPT or other AI tools to help. But between running your business and handling everything else, social media gets pushed aside. You end up posting something quick on Sunday nights just to stay active. Because you can't give your social media the time it really deserves, here's what it’s silently costing you: • 15-25 qualified prospects each month who are actively searching for exactly what you offer and are ready to pay you- but they can't find you because your LinkedIn profile doesn't show up in their searches, so they find your competitors instead $10,000-$30,000 in lost revenue every month going straight to competitors who have professional LinkedIn profiles and social media strategies that actually convert prospects into paying clients • Over 10 precious hours each week struggling with social media instead of focusing on what you do best - making money, serving clients, and building other important parts of your business Here's what makes this even more frustrating: IT WON’T GET BETTER ON ITS OWN. While you're stuck posting randomly and hoping for the best, your competitors are showing up with professional LinkedIn profiles, developing smart Social Media Strategies, and posting consistently with content that converts. Every day you delay, they build stronger online presence, capture more of your ideal clients, and become the obvious choice in your industry. Think about where you'll be 6 months from now if you don’t take action. Your competitors will have: • Built massive LinkedIn followings while your profile stays invisible • Secured the partnerships you've been dreaming about • Established themselves as the go-to experts in your space • Created systems that generate leads automatically Meanwhile, you'll still be posting on Sunday nights, wondering why no one cares about your amazing work. The window is closing fast. Companies that establish strong LinkedIn Marketing and Social Media Management now will dominate search results, referrals, and partnerships for years to come. Your mission is too important to stay invisible. Somewhere right now, there's a donor who would fund your nonprofit, a retailer who would carry your fashion line, or a company that needs exactly what your startup offers. But they're about to sign with your competitor instead - not because that competitor is better, but because they showed up professionally. The question is: how much more revenue, how many more partnerships, and how many more opportunities are you willing to lose while you figure it out on your own? If you’re ready to get noticed on LinkedIn and stop missing out on valuable opportunities, this is how I can help: 👇 I help strategically position your LinkedIn profile so it shows exactly who you are and clearly states what you offer. By building simple, effective social media plans and creating meaningful content tied to your brand goals I help you connect with your audience. I also check what’s working and adjust strategies to keep your profile growing. This way, you save time and get only the right opportunities. Ready to work with me? Click “Invite to Job” let’s start working together and get your brand seen by the right people.

🇳🇬Agbado crossing, Nigeria$10/hr100% JSS4.00 (1)Since Feb 2022

Earnings and projects

MRR
$238

Last 6 months ÷ 6

World#107,096 / 412k
🇳🇬Country#3,667 / 13.8k
Revenue, last 30 days
$285

Last 6 months: $1.4k

World#75,533 / 412k
🇳🇬Country#2,253 / 13.8k
Total earnings
$3.3k

Billed in all: $3.4k

World#291,093 / 412k
🇳🇬Country#7,687 / 13.8k
Per project
$1.1k

$477 in the last 6 months

World#117,555 / 412k
🇳🇬Country#2,159 / 13.8k
Projects, last 6 months
3
33% fixed67% hourly
World#66,479 / 412k
🇳🇬Country#4,051 / 13.8k
Projects in all
3

Across 4 contracts

25% fixed75% hourly
World#304,140 / 412k
🇳🇬Country#11,408 / 13.8k

Earnings, last 30 days

$3.4k+$285 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$3.0k$3.2k$3.4k$3.6kOct 8Oct 23Nov 7

Skill rankings: Top 25% in LinkedIn Profile Creation

Ranked by MRR among everyone on Upwork with the skill.

  1. #46Social Listening184 freelancers · 🇳🇬 #1Top 25%
  2. #62LinkedIn Profile Headline & Summary216 freelancers · 🇳🇬 #14Top 29%
  3. #99Social Media Audience Research292 freelancers · 🇳🇬 #10Top 34%
  4. #113Company LinkedIn Profile399 freelancers · 🇳🇬 #10Top 28%
  5. #143LinkedIn Profile Creation583 freelancers · 🇳🇬 #20Top 25%
  6. #210Social Media Audit608 freelancers · 🇳🇬 #17Top 35%
  7. #267LinkedIn Profile Optimization833 freelancers · 🇳🇬 #46Top 32%
  8. #607LinkedIn Marketing1,819 freelancers · 🇳🇬 #39Top 33%