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Justin O.
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Justin O.

SEO Finance Writer| Fintech, Crypto, DeFi, Investment, and SaaS

If you’re investing in content as a finance brand, it should rank, convert, and generate revenue, not just fill a blog. I’m an SEO Finance Content Writer with 7+ years of experience, who specializes in helping finance startups, SaaS companies, agencies, and mid-to-large businesses turn content into a predictable growth channel. Over the last 3 years alone, my content strategies have contributed to over $10M in revenue across multiple brands. What I Help You Achieve ✔ Higher organic rankings for competitive keywords ✔ Scalable content systems (not one-off blog posts) ✔ Authority building in crowded niches ✔ Content that supports sales, product growth, and demand generation I don’t just write, but I align content with business goals. My services include: ✔ SEO blog posts and long-form articles ✔ SaaS content (product-led, BOFU, TOFU, MOFU) ✔ Content refresh and optimization (traffic recovery) ✔ Topic clusters and content calendars ✔ Agency-ready white-label content ✔ Thought leadership and authority content Here is why clients rehire me: ✔ Search intent + SERP analysis (not guesswork) ✔ Keyword strategy mapped to revenue, not vanity traffic ✔ Clear structure optimized for ranking and readability ✔ Data-backed writing aligned with brand voice ✔ Ongoing optimization recommendation I work best with: ✔ SaaS and Fintech companies ✔ Financial service providers ✔ Funded startups and growth-stage brands ✔ Agencies managing multiple clients ✔ Mid-level and enterprise businesses scaling content If you care about ROI, not just word count, we’ll work well together. So, send me a message right away with your website, niche, content goal, timeline, and scale. I’ll tell you exactly how content can move the needle for your business.

🇬🇧Luton, United Kingdom$20/hr100% JSS4.42 (11)Since Feb 2022

Earnings and projects

MRR
$663

Last 6 months ÷ 6

World#66,059 / 412k
🇬🇧Country#1,253 / 10.7k
Revenue, last 30 days
$600

Last 6 months: $4k

World#58,106 / 412k
🇬🇧Country#1,033 / 10.7k
Total earnings
$15k

Billed in all: $15k

World#163,979 / 412k
🇬🇧Country#3,865 / 10.7k
Per project
$594

$994 in the last 6 months

World#167,083 / 412k
🇬🇧Country#4,366 / 10.7k
Projects, last 6 months
4

Across 5 contracts

100% fixed0% hourly
World#51,813 / 412k
🇬🇧Country#1,157 / 10.7k
Projects in all
25

Across 28 contracts

89% fixed11% hourly
World#113,042 / 412k
🇬🇧Country#2,971 / 10.7k

Earnings, last 30 days

$14.9k+$600 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$14.0k$14.5k$15.0kOct 8Oct 23Nov 7

Skill rankings: Top 9% in Article Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #13Personal Finance & Wealth Management73 freelancers · 🇬🇧 #1Top 18%
  2. #84Financial Writing671 freelancers · 🇬🇧 #2Top 13%
  3. #86Forex Trading746 freelancers · 🇬🇧 #2Top 12%
  4. #224Cryptocurrency1,788 freelancers · 🇬🇧 #4Top 13%
  5. #259Finance & Accounting1,535 freelancers · 🇬🇧 #9Top 17%
  6. #487Content SEO2,862 freelancers · 🇬🇧 #8Top 17%
  7. #509Content Marketing3,405 freelancers · 🇬🇧 #20Top 15%
  8. #710SEO Content4,229 freelancers · 🇬🇧 #22Top 17%