Mashhood S.

Running ads that burn through budget without bringing in sales or leads is one of the most common and most fixable problems in digital marketing. That's where I come in. I'm Mashhood Shafqat, a performance marketing specialist with 5+ years of experience running Facebook, Instagram, TikTok, and Google Ads for both e-commerce brands and service-based businesses. Whether the goal is more product sales through Shopify or a steady flow of qualified leads for a local business, coaching program, agency, or B2B offer, I build campaigns designed around one thing: measurable results. I've worked across product research, store optimization, creative testing, and lead-funnel design, which means I don't just launch ads; I build the systems around them that turn clicks into customers. Why clients hire me: Paid Ads Management => Campaign setup, optimization, and scaling across Meta, TikTok, and Google Lead Generation Funnels => Landing pages, lead forms, and retargeting sequences that convert cold traffic into booked calls or qualified leads E-commerce Growth => Shopify store management, product research, and CRO Performance Reporting => Transparent, data-backed reports so you always know what's working Creative Development => Scroll-stopping ad creatives built in Canva and CapCut Reliable Communication => Deadline-driven, responsive, and easy to collaborate with Paid Advertising (Media Buying) ✅ Facebook & Instagram Ads Management ✅ TikTok Ads Management ✅ Google Ads (Search, Display, YouTube, Shopping) ✅ Lead Generation Campaigns (Lead Forms, Landing Pages, Funnels) ✅ Campaign Setup, Optimization & Scaling ✅ Audience Targeting & Retargeting ✅ Ad Copywriting & Creative Strategy ✅ A/B Testing for Ads and Creatives E-commerce Marketing (Shopify-Focused) ✅ Product Listing & SEO Optimization ✅ Shopify Store Setup & Customization ✅ Upsell/Cross-sell Strategy Implementation ✅ Conversion Rate Optimization (CRO) ✅ Store Performance Audits Search Arbitrage 2+ years running Search Arbitrage campaigns on Facebook and TikTok, working directly with feeds including System1, SEDO, and Tonic. Skilled at producing high-CTR ad creatives tailored to this niche. Tools & Platforms: Meta Ads Manager, TikTok Ads Manager, Google Ads, MGID, System1, SEDO, Tonic, Canva, CapCut, PiPiADS, Maximizer, Shopify Whether you're scaling a Shopify store or trying to fill your pipeline with qualified leads, I bring the strategy, execution, and reporting to make your ad spend work harder. Let's talk about your goals; message me, and let's get started :)