Waleed S.

I help creators, founders, and experts build personal brands on Instagram and TikTok through social media management, content strategy, and video editing. You bring the ideas and footage; I handle the content, publishing, and community engagement. Your expertise, everyday experiences, and existing content are the starting point. I help you decide what is worth sharing, turn it into content that sounds like you, and build a publishing routine you can maintain. My experience includes supporting Amanda’s creator brand and Allen Green Production with social media content and community engagement. That work has involved adapting to each creator’s voice, supporting their online presence, and keeping their audiences engaged. Here’s what I can take off your plate: • Social media strategy and audits: Review your profile and content, clarify your audience and positioning, and develop content pillars, recurring series, and a practical content calendar. • Short-form video editing: Turn raw footage into Instagram Reels, TikToks, and YouTube Shorts, with clear hooks, purposeful pacing, captions, and visuals that support the story. • Content creation and copywriting: Create carousels, Instagram Stories, scripts, captions, and social posts that reflect your personality and give people a reason to watch, save, share, or respond. • Content repurposing: Turn longer videos, existing posts, and your content archive into fresh pieces adapted to each platform. Give strong ideas more opportunities to reach the right audience. • Ongoing social media management: Handle scheduling, publishing, comment replies, and relevant audience engagement, with an organized workflow for your feedback and approvals. • Performance reviews: Track reach, watch time, saves, shares, profile activity, and audience growth where available, then use those insights to refine the next round of content. Instagram and TikTok are central to my work. I also support LinkedIn content, YouTube publishing and optimization, and X/Twitter content when those channels fit your audience and goals. I work with CapCut, Canva, Buffer, and Metricool for content production, planning, and publishing. You’ll have a clear view of what is being created, what needs your input, and what is ready to go live. Whether you need ongoing management or a focused social media audit and content plan, we can build the scope around the support you need. Invite me to your project and tell me what you’re building, which platforms you want help with, and where your current content process gets stuck.