Muhammad Usman S.
Meta Certified Media Buyer | Scaling Shopify DTC Brands Profitably
I help DTC and Shopify brands scale profitably via Paid Ads. Credibility at a glance: • $23M+ in cumulative ad spend managed across DTC eCommerce • Scaled individual Meta campaigns into six-figure monthly spend • Experience managing accounts from $10k → $600k+/month • Led and mentored media buyers + creative strategists in performance teams Brands I’ve worked with or scaled: • Real Madrid Foundation Camps USA, Opopop, 14 Day Manicure, Echelon Fit, Love Your Melon Why brands hire me: • Meta &Google Certified Media Buyer • 6+ years of hands-on performance marketing. • Experience across the USA, UK, UAE, Europe, and Ireland Message to get started!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2k
Billed in all: $19,128$19k
$977 in the last 6 months
Across 49 contracts
Earnings, last 30 days
Skill rankings: Top 25% in Social Media Advertising
Ranked by MRR among everyone on Upwork with the skill.
- #19Facebook Dynamic Product Ad53 freelancers · 🇵🇰 #6Top 36%🇵🇰#6 of 12
- #338Facebook Pixel Setup & Optimization1,163 freelancers · 🇵🇰 #87Top 29%🇵🇰#87 of 290
- #372Meta Pixel1,020 freelancers · 🇵🇰 #78Top 36%🇵🇰#78 of 234
- #443Media Buying1,414 freelancers · 🇵🇰 #86Top 31%🇵🇰#86 of 240
- #526Instagram Ad Campaign1,727 freelancers · 🇵🇰 #128Top 30%🇵🇰#128 of 405
- #545Facebook Marketing1,913 freelancers · 🇵🇰 #124Top 28%🇵🇰#124 of 437
- #552Social Media Ad Campaign1,959 freelancers · 🇵🇰 #99Top 28%🇵🇰#99 of 345
- #693Ecommerce Marketing1,960 freelancers · 🇵🇰 #171Top 35%🇵🇰#171 of 465