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Anastasiia P.

Anastasiia P.

Performance Marketing & Creative Strategy | TikTok, Meta, Google Ads

🎯 Performance Marketing & Creative Studio | TikTok • Meta • Google • Snapchat • ASA | Full-Funnel UA & Creative Strategy We’re a lean performance marketing team of professionals specializing in data-driven user acquisition and creative strategy for mobile apps and web products. Our team combines deep media buying expertise with in-house creative production to help brands scale profitably across TikTok, Meta (Facebook & Instagram), Google, Snapchat, and Apple Search Ads. We focus on real business impact and profitability. What We Do Best: 🚀 Multi-Channel UA Strategy: Full-funnel user acquisition across TikTok, Meta, Google, Snapchat & ASA. 🧠 Creative Production: UGC acquisition, graphic & motion design, multi-language localization. 📈 Data-Driven Growth: A/B testing, cohort analysis, advanced targeting, and audience research. 💡 Scaling Expertise: Managing and scaling six-figure monthly ad spends while maintaining or improving ROAS. 📊 Analytics & Tech Stack Flexibility: Experienced with multiple MMPs (e.g., AppsFlyer, Singular, Airbridge), GA4, and other analytics platforms. 🧪 Creative Testing Loops: Structured testing frameworks to identify top-performing concepts quickly. 🌍 Industry Expertise: Travel, Education, Mobile Apps in various niches (social, networking, utilities, photo & video editing, parenting, AI-powered tools) Our Team: - Performance Marketing Lead & Strategist - UGC Acquisition Manager - Graphic & Motion Designer - User Acquisition Marketing Manager Why Work With Us: ✔ Results-oriented: We focus on business growth, not vanity metrics 📊 Transparent reporting and agile optimization ⚡ Flexible collaboration: monthly retainers, project-based or hourly 🧭 Proven track record in driving user acquisition at scale If you’re ready to scale your performance marketing campaigns - let’s talk. 🚀

🇵🇹Lisbon, Portugal$75/hr80% JSS5.00 (8)Since Mar 2022

Earnings and projects

MRR
$808

Last 6 months ÷ 6

World#57,587 / 412k
🇵🇹Country#253 / 2,011
Revenue, last 30 days
$567

Last 6 months: $4.8k

World#59,685 / 412k
🇵🇹Country#260 / 2,011
Total earnings
$53k

Billed in all: $56k

World#72,650 / 412k
🇵🇹Country#429 / 2,011
Per project
$6.6k

$2.4k in the last 6 months

World#25,951 / 412k
🇵🇹Country#173 / 2,011
Projects, last 6 months
2
0% fixed100% hourly
World#88,918 / 412k
🇵🇹Country#367 / 2,011
Projects in all
8

Across 10 contracts

40% fixed60% hourly
World#223,560 / 412k
🇵🇹Country#1,115 / 2,011

Earnings, last 30 days

$55.6k+$567 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$54.5k$55.0k$55.5k$56.0kOct 8Oct 23Nov 7

Skill rankings: Top 9% in Advertisement

Ranked by MRR among everyone on Upwork with the skill.

  1. #22Apple Search Ads92 freelancers · 🇵🇹 #2Top 24%
  2. #94Advertisement1,045 freelancers · 🇵🇹 #1Top 9%
  3. #138Campaign Setup749 freelancers · 🇵🇹 #1Top 18%
  4. #275Media Buying1,414 freelancers · 🇵🇹 #3Top 19%
  5. #283Paid Media1,517 freelancers · 🇵🇹 #5Top 19%
  6. #306A/B Testing1,603 freelancers · 🇵🇹 #1Top 19%
  7. #328Analytics2,087 freelancers · 🇵🇹 #1Top 16%
  8. #354TikTok Ad2,322 freelancers · 🇵🇹 #5Top 15%