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Susana P.
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Susana P.

Market Research & Innovation Strategic Consulting

I have a strong background in consumer insights and innovation in leading FMCG companies. I am capable of support on: - Development of consumer Insights learning plans in alignment to key business questions - Design, implementation and reporting of consumer researches, from concept, advertising, packaging tests to product evaluation - Identifying market opportunities, optimizing brand portfolios - Strategic frameworks development for shaping brand's direction and driving growth

🇲🇽Metepec, Mexico$165/hr100% JSS5.00 (4)Since Mar 2022

Earnings and projects

MRR
$7.6k

Last 6 months ÷ 6

World#2,330 / 412k
🇲🇽Country#17 / 3,563
Revenue, last 30 days
$17k

Last 6 months: $46k

World#386 / 412k
🇲🇽Country#3 / 3,563
Total earnings
$497k
World#3,141 / 412k
🇲🇽Country#17 / 3,563
Per project
$35k

$46k in the last 6 months

World#2,202 / 412k
🇲🇽Country#33 / 3,563
Projects, last 6 months
1
100% fixed0% hourly
World#128,098 / 412k
🇲🇽Country#955 / 3,563
Projects in all
14

Across 15 contracts

93% fixed7% hourly
World#168,291 / 412k
🇲🇽Country#913 / 3,563

Earnings, last 30 days

$497k+$17.1k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$470k$480k$490k$500kOct 10Oct 25Nov 9

Skill rankings: 🇲🇽#1 in 2 skills of 4 in Mexico

Rarest: top 0.67% in Marketing, of 150. Ranked by MRR among everyone in Mexico with the skill.

  1. 1Marketing150 freelancersTop 0.67%
  2. 1Strategy18 freelancersTop 6%
  3. 2Brand Consulting29 freelancersTop 7%
  4. 2Brand Strategy23 freelancersTop 9%