McKayla L.

Your dental practice probably doesn't need another generic dental website. It needs a website that actually feels like the practice you've built. I specialize in website design and brand strategy for dental and wellness practices that have outgrown the generic, overly clinical, or overly sales-focused look that dominates the industry. My background is a little different from the typical web designer. I've worked inside dentistry as a dental assistant, educator, and social media/marketing manager. That means I understand the terminology, the services, the patient experience, and the realities of running a dental practice—not just how to make a website look good. My approach is about uncovering what's already interesting about your practice and bringing more of it forward. That might mean refining your positioning, finding a stronger visual identity, rewriting website messaging, simplifying the patient journey, or completely redesigning the website. I can help with: - Website strategy + design - Dental practice branding + visual direction - Website copy + messaging - Website audits + strategic recommendations - Showit website design - Squarespace + Wix - Social media/brand consistency - Patient-focused content strategy My preferred platform is Showit because of the creative freedom it gives me to build highly customized experiences, but the platform comes after the strategy. I can also work with Squarespace and Wix depending on the project. I'm also completing my M.Ed. in Learning Design & Technologies, and my background in psychology influences how I think about visual hierarchy, cognitive load, messaging, attention, and how people actually move through digital content. I don't believe your website needs to become something it's not. It should become more of what your business already is. If your practice has evolved but your website hasn't caught up, we might be a good fit.