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THACH P.
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THACH P.

Performance Marketing Expert | Google, Facebook, TikTok Ads Specialist

🚀 PERFORMANCE MARKETING SPECIALIST | 7+ YEARS EXPERIENCE 🏆 Top Rated Freelancer | 100% Job Success Score ━━━━━━━━━━━━━━━━━━━━ I don't just manage ad campaigns. I help businesses turn advertising budgets into measurable growth. With 7+ years of hands-on experience, I specialize in Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, and performance-driven marketing strategies. I help businesses generate qualified leads, increase eCommerce revenue, acquire mobile app users, and scale advertising profitably. ━━━━━━━━━━━━━━━━━━━━ 🛠️ WHAT I CAN DO FOR YOUR BUSINESS 🎯 Paid Advertising Management Google Search, Shopping, Performance Max, YouTube, Meta, TikTok, LinkedIn, and Apple Search Ads. 📈 Lead Generation & Customer Acquisition Attract relevant prospects, reduce acquisition costs, and build a consistent pipeline of business opportunities. 🛒 eCommerce Growth Optimize product feeds, campaign structures, bidding strategies, and product targeting to improve revenue, ROAS, and profitability. 🔍 Conversion Tracking & Analytics GA4, Google Tag Manager, Google Ads conversions, Meta Pixel/CAPI, and other tracking integrations. ⚙️ Account Audits & Conversion Optimization Identify wasted spending, tracking issues, weak landing pages, and missed growth opportunities. ━━━━━━━━━━━━━━━━━━━━ 📊 PROVEN RESULTS FROM REAL CLIENTS 🛒 ECOMMERCE | SOLAR EQUIPMENT | CANADA • Increased monthly Shopify revenue from CAD 70,000 to CAD 116,000 (+65%). • Achieved 1,072% ROAS in August 2026. • Restructured Google Ads campaigns to prioritize higher-margin products and sustainable growth. 🏭 B2B LEAD GENERATION | UNITED STATES • Industrial Packaging: Reduced CPL from $845 to $154 (82% reduction). • Industrial Automation: Grew from zero leads to 109 conversions at $16.80 CPL. • B2B Training: Reduced CPL from $65 to $17 while scaling advertising investment. 📱 MOBILE APP MARKETING | SOUTHEAST ASIA • Managed $13,349 in advertising spend across Meta, TikTok, Google, and Apple Search Ads. • Achieved $0.45 CPI and $1.40 cost per registration, beating the client's $1.75 target. • Developed influencer-led creatives and scaled the best-performing channels. 🏠 REAL ESTATE | CALIFORNIA, USA • Built a complete Google Ads lead generation system from scratch. • Achieved $27 CPL within two weeks with a $1,000 monthly budget. You can find detailed case studies, campaign screenshots, and performance reports in my Upwork portfolio. ━━━━━━━━━━━━━━━━━━━━ 💡 HOW I WORK Audit → Strategy → Implementation → Testing → Optimization → Scaling I start by understanding your business goals, advertising economics, and existing performance. Then I identify the highest-impact improvements and implement a data-driven strategy to achieve your objectives. My focus is on the metrics that actually matter: ✓ Qualified Leads ✓ Customer Acquisition Cost (CAC) ✓ Revenue & ROAS ✓ Profitability & Sustainable Growth You'll receive transparent communication, actionable reporting, and hands-on campaign management. I work directly on your accounts rather than outsourcing the work. ━━━━━━━━━━━━━━━━━━━━ 🤝 LET'S DISCUSS YOUR PROJECT Not sure whether your current advertising strategy is delivering the results it should? I offer a FREE initial consultation to review your goals, identify potential issues, and discuss realistic opportunities for improvement. Send me a message with your business, advertising channels, and biggest challenge. Let's turn your advertising investment into measurable business growth.

🇻🇳Hanoi, Vietnam$23/hr100% JSS5.00 (20)Since Mar 2022

Earnings and projects

MRR
$1.3k

Last 6 months ÷ 6

World#38,379 / 412k
🇻🇳Country#304 / 3,463
Revenue, last 30 days
$750

Last 6 months: $7.6k

World#51,705 / 412k
🇻🇳Country#445 / 3,463
Total earnings
$18k

Billed in all: $18k

World#147,080 / 412k
🇻🇳Country#1,045 / 3,463
Per project
$400

$695 in the last 6 months

World#203,975 / 412k
🇻🇳Country#1,546 / 3,463
Projects, last 6 months
11

Across 12 contracts

100% fixed0% hourly
World#15,933 / 412k
🇻🇳Country#221 / 3,463
Projects in all
46

Across 49 contracts

92% fixed8% hourly
World#66,422 / 412k
🇻🇳Country#545 / 3,463

Earnings, last 30 days

$18.4k+$750 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$17.5k$18.0k$18.5kOct 9Oct 24Nov 8

Skill rankings: Top 9% in Social Media Management

Ranked by MRR among everyone on Upwork with the skill.

  1. #40SEM Optimization264 freelancers · 🇻🇳 #1Top 15%
  2. #143Google Merchant Center763 freelancers · 🇻🇳 #1Top 19%
  3. #240TikTok Ad2,322 freelancers · 🇻🇳 #2Top 10%
  4. #253Google Ad Manager1,806 freelancers · 🇻🇳 #1Top 14%
  5. #498Facebook5,551 freelancers · 🇻🇳 #3Top 9%
  6. #712Facebook Ads Manager6,091 freelancers · 🇻🇳 #3Top 12%
  7. #780Facebook Advertising6,298 freelancers · 🇻🇳 #3Top 12%
  8. #808PPC Campaign Setup & Management5,012 freelancers · 🇻🇳 #1Top 16%