Joy B.

Your marketing system should do more than capture leads. It should convert them. Message me to take your marketing from “we’re getting leads” to “we’re getting conversations, appointments, customers, and revenue.” I don’t just build automations. I build the system behind the growth. From email marketing and CRM automation to lead nurturing, follow-up, and customer retention—I connect the moving parts so your business can ATTRACT, NURTURE, CONVERT, and SCALE. You have the goal. I’ll build the system to get you there. Build. Automate — Convert — Scale. WHAT I BUILD — AND WHAT IT DOES FOR YOUR BUSINESS • Email Marketing & Customer Retention — CampusBear Built and optimized Klaviyo email/SMS automation around the customer lifecycle, including abandoned buyback, win-back, semester re-engagement, review generation, and transactional journeys. Result: CampusBear had a structured system for re-engaging previous sellers, recovering abandoned opportunities, encouraging repeat activity, and turning completed transactions into opportunities for reviews and future purchases. --- • CRM & Lead Automation — UNICO Luxury Designed the automation strategy for a luxury jewelry business, including separate B2C and B2B customer journeys, lead capture, qualification, appointment booking, and automated follow-up. Result: Created a clearer path from lead → qualification → conversation → appointment, while reducing the amount of manual follow-up required to move prospects forward. --- • Lead Nurturing & Follow-Up Systems I build automated workflows that respond to new leads, nurture prospects, trigger follow-ups, and move contacts through the right stage of the customer journey. Result: Your team spends less time chasing leads manually while prospects receive timely, consistent communication. --- • CRM + Email + SMS Automation I connect your CRM, email, SMS, funnels, forms, and booking tools so they work as one system instead of disconnected platforms. Result: Fewer leads falling through the cracks, better visibility into the pipeline, and a more consistent customer experience. --- • Appointment & Conversion Automation I build booking journeys with automated confirmations, reminders, follow-ups, and lead nurturing before and after the appointment. Result: A smoother path from initial interest to booked appointment—and less manual work for your team. THE BIGGER PICTURE I build systems that make sure opportunities don't get forgotten. New lead? → Respond immediately. Not ready? → Nurture them. Stopped engaging? → Re-engage them. Booked? → Follow up. Purchased? → Retain them. Completed a transaction? → Ask for a review and create the next opportunity. YOUR BUSINESS KEEPS MOVING, EVEN WHEN YOU'RE NOT ONLINE. If you’re looking for someone professional, proactive, and fast, I’m your person. Send an invite and let’s talk about what we can build.