Ruth E.
Content Writer & YT Script Writer | SEO + Conversion Specialist
Your content isn't converting. Your AVD is less than 40%. Your blog posts aren't ranking. Your audience is bouncing. I'll fix that! Hi! I'm Ruth, a high-retention scriptwriter and SEO content strategist. I turn bland ideas into revenue-generating assets that hook audiences, rank on search engines, drive action, and actually get results. Whatever kind of content it may be: an SEO article built to dominate Page 1 or a YouTube script structured to maximize your average view duration (AVD), I create content built to make your phone ring, your watch-time climb, and your business grow (and your sales soar). HERE'S WHAT I BRING TO THE TABLE: • Write YouTube scripts with hooks that stop the scroll, retention-engineered pacing, and story structures that keep viewers watching till the very last second. • Transform complex topics into clear, data-backed, actionable SEO-optimized articles or scripts engineered to perform (my client posts regularly hit top 3 positions on Page 1). • Create conversion-focused copy that turns passive readers and viewers into paying, consistent clients. • A professional background in pharmacy, giving you a rock-solid base for health, wellness, food, and technical niches, so it's accurate, credible, and never watered down. • Plug-and-play delivery with content so polished you can publish or record immediately. MY TRACK RECORD SPEAKS LOUDER THAN ANY PROMISES: • Scripted for Devoured Daily, helping the channel cross monetization in under 30 days, hitting 200K+ views on multiple long-form videos and gaining 3,000+ subscribers in its first month. • Boosted organic search traffic by 300% in 6 months for an environmental sustainability organization. • Generated $50K+ in sales for a finance brand through a single strategic series. • Active scriptwriter for senior wellness and food-explainer channels built on high-retention storytelling. • Trusted by HR SaaS platforms, tax solution providers, and niche digital brands for creating high-converting content. • 5+ years building content, written and scripted, that consistently performs. HOW WE WORK TOGETHER: • The Goal: You tell me what you need (watch time, sales, search rankings, or engagement). • The Strategy: I research your audience, market gaps, and competitors. • The Execution: You get production-ready scripts or publication-ready content, designed to perform and deliver results, not just words. • The Result: Your business grows! I DO NOT write fluff, filler, or generic AI-sounding content. Every line of text I write serves a strategic purpose. Ready to stop settling for content that doesn't convert? Shoot me a DM with your biggest content challenge, and we'll discuss a content plan that'll get you the results you need!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.3k
Billed in all: $4,749$4.7k
$317 in the last 6 months
Across 17 contracts
Earnings, last 30 days
Skill rankings: Top 15% in Article
Ranked by MRR among everyone on Upwork with the skill.
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- #302Article2,060 freelancers · 🇳🇬 #16Top 15%🇳🇬#16 of 127
- #451YouTube SEO1,544 freelancers · 🇳🇬 #32Top 29%🇳🇬#32 of 181
- #488YouTube Automation1,359 freelancers · 🇳🇬 #35Top 36%🇳🇬#35 of 167
- #515AI Content Writing1,517 freelancers · 🇳🇬 #42Top 34%🇳🇬#42 of 146
- #673Content Management2,310 freelancers · 🇳🇬 #23Top 29%🇳🇬#23 of 101
- #734Scriptwriting3,377 freelancers · 🇳🇬 #62Top 22%🇳🇬#62 of 453