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Lana T.
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Lana T.

Brand Identity Design & Strategy | Expert Designer for modern brands

Your creative partner in building memorable brands that stand out and grow with your business. Officially ranked in the top 1% of freelancers on Upwork. I turn visions into powerful brand identities that speak, sell, and scale. 🏆 Top 1% on Upwork (Expert-vetted + top rated plus) 🧠 Bsc in Communication, Msc in Marketing ✅ Proud to be part of Upwork's Talent Scout™ ⚡️ Helped 100+ businesses grow with branding Why my clients choose me 1. Brand strategy – positioning and purpose rooted in brand psychology 2. Visual identity – design that resonates and reflects your brand's essence 3. No fluff, real impact – 100+ successful brands shaped by real results We are a match if... You’re a founder ready to bring your vision to life, attract your first customers, or secure funding. Or you’re a CEO or Head of Marketing at a Scale-Up tasked with rebranding and driving growth. I partner with ambitious teams to turn complex ideas into clear, compelling brand identities that connect, convert, and scale. If you're building something meaningful and need a strategic mind by your side — let’s talk. Nice to know: - Award winning branding expert - Worked with global names like Coca Cola, Ford and Tesla - Work featured in Women's Health, Vogue, Harpers Bazaar and NYFW 📩 Ready to level up your brand? Message me and let's kick off our collaboration. 💬 Recent reviews from clients I worked with (Mehry M.) Working with Lana has been an absolute pleasure! From the start, her professionalism and creative expertise were evident. She took the time to deeply understand our brand vision and translated it into a stunning design that perfectly encapsulates our mission. I highly recommend Lana. A true gem. (Sean M.) I'll note that I generally abhor cheesy workshops. Lana's was not like that. She was patient with us as we iterated and helped us create a true brand identify that reflects our values. Lana put so much thought into what we were doing that the brand guide proved to be so much more. I'll definitely work with her again.

🇳🇱Amsterdam, Netherlands$120/hr100% JSS5.00 (26)Since Apr 2022
GlobeUpwork
MRR
$3,216
🌍#11.6K/363K
🇳🇱#30/1,332
Recent Earnings
$19,298
🌍#11.6K/363K
🇳🇱#30/1,332
Total Earnings
$87,116
🌍#42.5K/363K
🇳🇱#118/1,332
Avg. Per Project
$1,742
🌍#79.2K/363K
🇳🇱#229/1,332
Recent Projects
11
13f1h
🌍#57.0K/363K
🇳🇱#167/1,332
Total Projects
50
55f3h
🌍#57.0K/363K
🇳🇱#167/1,332
MRR Performance Over Time
$50k$25k$0
6 mo ago3 mo agoNow
Coming SoonGathering historical data
World Skill Rankings
of 789
#10
MinimalistTop 1%
#21Rebranding
#22Style Guide
#62Brand Guidelines
#63Brand Design
#94Brand Identity Design
#96Brand Identity & Guidelines
#127Brand Development
#136Brand Strategy
#152Brand Identity
#261Branding
#294Logo Design
🇳🇱Netherlands Skill Rankings
of 8
#1
Brand Identity DesignTop <0.01%
#1Brand Design
#1Style Guide
#1Minimalist
#1Rebranding
#2Brand Strategy
#2Brand Identity & Guidelines
#2Logo Design
#2Brand Guidelines
#3Branding
#3Brand Identity
#3Brand Development
Lana T. — Top 2% in Netherlands | UpworkMRR