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Kanchan R.
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Kanchan R.

GA4 | Meta Pixel CAPI | GTM | Conversion Tracking | CMP Specialist

Most of my clients made the same mistake—They hired a cheaper tracking freelancer first... and ended up with a bigger mess. ✅ Here’s what I hear almost daily: 1) “Fixing tracking issues takes forever” 2) “They vanish when things get complicated” 3) “They won’t get on a Zoom call” 4) “The algorithm isn’t working anymore” ✅What they didn’t realize: Bad tracking doesn’t just break reports—it breaks performance. When your conversion tracking is misfiring, cost-per-result goes up, ROAS goes down, and the algorithm starts optimizing for the wrong actions. That’s where I come in. Hi, I’m Kanchan Roy, a digital marketing tracking specialist with 5+ years of experience. I help advertisers get clean, privacy-compliant, server-side tracking that feeds Meta, Google, and other ad platforms the right data—so your ad performance can scale with confidence. ✅ Why Tracking Done Right Matters: Your Meta Pixel Conversion API, Google Ads tag, and other event signals are only as good as the data they receive. If they're off even slightly, your results take a hit—less targeting accuracy, fewer conversions, and wasted budget. ✅ What I Offer 1) Meta Pixel + Conversion API Setup 2) TikTok, Pinterest, Snap, and X Event APIs 3) Full Tracking Audits & Clean Rebuilds 4) Google Tag Manager (Client + Server-side) 5) Cross-platform tracking for eCommerce & lead gen ✅ When to Hire Me - You don’t trust the data in your ad dashboard - Your GTM setup has been touched by multiple freelancers - You're scaling spend and need stable, compliant tracking - Meta conversion data doesn’t match your CRM or backend - You want to improve signal quality and increase ROAS ✅ My Process 1) Free Intro Call or Message – Understand your setup & goals 2) Audit & Access – Pinpoint exactly what's broken or missing 3) Clean Implementation – Privacy-ready, scalable server-side tracking 4) QA & Live Testing – Real-time validation with test events 5) Walkthrough + Optional Support – So you’re never left in the dark ✅ What You’ll Get 1) Up to 20–30% more tracked conversions on Facebook 2) Faster, cleaner site performance via GTM 3) Higher-quality signals to power ad algorithms 4) Clarity and confidence in your ad tracking ✅ Proven Results 1) 250+ GTM server-side setups 2) 225+ Meta Pixel implementations 3) 150+ Conversion API integrations 4) 250+ Google Analytics 4 implementations 5) 250+ Google ads conversion tracking implementations ✅ Platforms I Work With 1) Shopify 2) WordPress / WooCommerce 3) Go High Level (GHL) 4) Clickfunnels 5) Hubspot 6) Bubble.io 7) PayKickstart I respond quickly, communicate clearly, and focus entirely on getting your tracking right. Let’s fix the data and scale your ad results the right way. Best, Kanchan Roy

🇧🇩Dinajpur, Bangladesh$20/hr100% JSS4.20 (35)Since Apr 2022

Earnings and projects

MRR
$310

Last 6 months ÷ 6

World#97,082 / 412k
🇧🇩Country#2,672 / 15.0k
Revenue, last 30 days
$0

Last 6 months: $1.9k

Total earnings
$9.2k

Billed in all: $9.6k

World#203,590 / 412k
🇧🇩Country#6,736 / 15.0k
Per project
$119

$103 in the last 6 months

World#295,525 / 412k
🇧🇩Country#11,010 / 15.0k
Projects, last 6 months
18
78% fixed22% hourly
World#7,230 / 412k
🇧🇩Country#496 / 15.0k
Projects in all
77

Across 81 contracts

62% fixed38% hourly
World#38,398 / 412k
🇧🇩Country#3,155 / 15.0k

Earnings, last 30 days

$9.6kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$9.5k$9.6k$9.7k$9.8kOct 9Oct 24Nov 8

Skill rankings: Top 20% in Web Analytics Bug Fix

Ranked by MRR among everyone on Upwork with the skill.

  1. #20Web Analytics Bug Fix99 freelancers · 🇧🇩 #6Top 20%
  2. #52Google Analytics API222 freelancers · 🇧🇩 #4Top 23%
  3. #77Tag Manager Setup245 freelancers · 🇧🇩 #19Top 31%
  4. #83Tracking Tags Installation254 freelancers · 🇧🇩 #22Top 33%
  5. #93Google Analytics Report304 freelancers · 🇧🇩 #20Top 31%
  6. #112Ecommerce Purchase Tracking302 freelancers · 🇧🇩 #28Top 37%
  7. #128Tracking Pixel377 freelancers · 🇧🇩 #32Top 34%
  8. #168Pixel Setup & Optimization593 freelancers · 🇧🇩 #29Top 28%