Kanita B.

Hi, I’m Kanita. I've spent the last 2 years running Klaviyo end to end for an ecommerce beauty brand — flows, campaigns, segmentation, and reporting. My campaigns average a 27.45% open rate against a 20-25% industry benchmark, backed by the flows and segmentation strategy behind it. What I do: - Build and optimize core Klaviyo flows: welcome, abandoned cart, browse abandonment, post-purchase, win-back - Design and write campaigns end to end (EN & DE) — no separate designer needed - Audit Shopify-Klaviyo integration and fix tracking or attribution gaps - Report on what actually matters: revenue, open/click rates, conversion I also bring 6+ years across content strategy, brand copywriting, and social media, so if your email work needs to plug into a wider content or social strategy, that's covered too. Self-directed, detail-oriented, and comfortable owning a channel without hand-holding. If you want someone to fix and grow your email program rather than just execute tickets, let's talk.