Skip to content
BackNov 8
Ayesha A.
Upwork badge

Ayesha A.

SEO Content Strategist | AEO, GEO & AI Search | Health, Home & SaaS

Your next customer is asking ChatGPT, Perplexity and Google AI Overviews whom to trust. I write the content and run the SEO so the answer can be you. I'm Ayesha, an SEO content strategist with 15+ years of writing experience and 5+ years in search strategy. I work mostly with health and mental health practices, home service and construction businesses, and B2B SaaS companies, and I plan the keywords, page copy and site structure together so you don't have to coordinate a writer and an SEO specialist. What I do: - SEO content and website copywriting: service pages, location pages, blog posts, landing pages and product descriptions, written around the search intent behind each page and the questions AI tools answer. - SEO, AEO and GEO audits: multi-tab technical SEO audits that cover keyword research, competitor analysis, on-page findings and a prioritized issue list, so you know what to fix first. - AI search visibility: answer-first page rewrites and FAQ sections built from real customer questions, so your pages can earn featured answers and citations in ChatGPT, Perplexity and Google's AI answers. I call the combined approach Search Everywhere Optimization. - WordPress web design: mobile-friendly Elementor sites launched with page titles, meta descriptions, heading structure, sitemap and page speed checks already in place. Where the work has been done: full-site AEO, GEO and SEO programs covering 30+ service pages plus new blog content in seven weeks for marketing agency clients, and high-volume page production for orthodontic, dental, counseling, tutoring and home service businesses on WordPress and SEOmatic. I also have hands-on construction industry experience, which helps on home service and trades pages, and a psychology master's degree that helps on persuasive pages and on mental health topics, where tone matters as much as keywords. Other niches I've written for include legal, fintech, e-commerce and fashion, longevity supplements and language services. How I work: I start with an audit or one small paid piece so you can judge the work before committing to more. For bigger scopes I work with a small production team, so volume and deadlines don't hinge on one calendar. I use AI for research and drafting support only, and a person edits and fact-checks every piece before it reaches you. Tools: Google Search Console, GA4, Semrush, Ahrefs, Screaming Frog, Surfer SEO, NeuronWriter, WordPress, Elementor. Send me your site or the page you want to rank, and tell me which search or AI answer you want to show up in. I'll reply with where I'd start. SEO Content Strategy | AEO | GEO | Answer Engine Optimization | AI Search Optimization | SEO Copywriter | Content Strategist | WordPress Designer | Brand Identity | Infographic Design | Social Media Graphics | B2B Content | SaaS Content Writer | E-commerce SEO | Landing Page Copywriter | Blog Writing | Content Marketing | LLM SEO | SGE Optimization | NeuronWriter | SurferSEO | Shopify SEO | Web Copywriter | Content Design

🇵🇰Karachi, Pakistan$11/hr100% JSS4.98 (112)Since May 2022
GlobeUpwork

Earnings and projects

MRR
$7.8k

Last 6 months ÷ 6

World#2,225 / 412k
🇵🇰Country#190 / 52.9k
Revenue, last 30 days
$5.5k

Last 6 months: $47k

World#4,760 / 412k
🇵🇰Country#460 / 52.9k
Total earnings
$156k

Billed in all: $159k

World#22,192 / 412k
🇵🇰Country#1,671 / 52.9k
Per project
$626

$551 in the last 6 months

World#162,458 / 412k
🇵🇰Country#16,275 / 52.9k
Projects, last 6 months
85

Across 90 contracts

72% fixed28% hourly
World#293 / 412k
🇵🇰Country#72 / 52.9k
Projects in all
250

Across 268 contracts

76% fixed24% hourly
World#6,769 / 412k
🇵🇰Country#937 / 52.9k

Earnings, last 30 days

$159k+$5.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$150k$155k$160kOct 8Oct 23Nov 7

Dotted: longer than usual between two readings. Hatched: over two weeks without one.

Skill rankings: Top 0.20% in Article Writing

Top 1% in 18 of 20 skills, ranked by MRR among everyone on Upwork with the skill.

  1. #6Health & Wellness1,614 freelancers · 🇵🇰 #2Top 0.37%
  2. #7Keyword Research1,930 freelancers · 🇵🇰 #2Top 0.36%
  3. #7aeo128 freelancers · 🇵🇰 #3Top 5%
  4. #15AI SEO651 freelancers · 🇵🇰 #3Top 2%
  5. #20WordPress Website Design2,948 freelancers · 🇵🇰 #4Top 0.68%
  6. #22Organic Traffic Growth2,503 freelancers · 🇵🇰 #2Top 0.88%
  7. #23SEO Content4,229 freelancers · 🇵🇰 #3Top 0.54%
  8. #25Article Writing12,520 freelancers · 🇵🇰 #1Top 0.20%