Mark Angelo B.

Your ads aren't failing because of your budget. They're failing because of bad creative and no strategy. I run paid social ad campaigns — TikTok Ads, Meta Ads (Facebook + Instagram) — end to end. That means I handle the ad account management, the creative strategy, and the video production. Most agencies hand these off to three different people. I do all three. 3+ years running performance-driven paid social campaigns for e-commerce, DTC brands, and service businesses. What I manage for clients: TikTok Ads Management Campaign setup, audience targeting, creative testing, and optimization. I know what stops the scroll and what drives purchases — because I'm the one making the ads and running the account. Meta Ads Management (Facebook + Instagram) Full-funnel campaigns from cold traffic to retargeting. Ad creative, copy, A/B testing, and weekly performance reporting included. UGC Ad Creative High-converting user-generated content ads built for paid traffic. Not just "authentic-looking" — actually optimized for CTR and ROAS. Short-Form Video for Paid Campaigns TikTok, Instagram Reels, and YouTube Shorts produced specifically for ads — not organic. Different creative rules, better results. Creative Strategy + Ad Account Audits Not getting the return you expect? I audit ad accounts and creative libraries to identify what's killing your performance. Why clients hire me over a traditional media buyer: Most media buyers can optimize an ad account. Most video editors can make content look good. Very few can do both — which means your ad account manager is always waiting on a creative team, and your creative team doesn't understand what the algorithm actually rewards. I close that gap. When I manage your ads, I also control the creative. Faster testing, faster iteration, better ROAS. Who I work with: E-commerce and DTC brands spending $1K–$50K/month on paid social who want better creative, smarter targeting, and someone accountable for results — not just deliverables. Ready to stop guessing what works? Send me a message with your current ad spend and what platform you're running on. I'll tell you exactly where I'd start.