Gunaseelan V.
Publisher AdOps | GAM 360 | Cloud Wrapper Header bidding | Adx
• Are you looking for CERTIFIED Result based, skilled and experienced Ad Operations Direct sale & Programmatic Campaign management resource for your Brand media Agency / Digital Media Publications house/Company? • Do you expect such skilled AdOps resource should also be an AdOps domain expert who must be assisting your DevOps team to configure GAM Ad server effectively & Precisely? • Do the same resource should also be a versatile to manage your end-to-end Ad Operations including Direct Sale display and Programmatic Offnetwork Ads? • Would the same resource should also introduce New Ad units, Ad placements, New Audience segments, New Ad types (Interstitials, Native Ads, Video In- page Placement Ads, Video Ads), Server Configuration with site backend? • Would you also looking the same resource to build Ad stacks using multiple demand partners and assist your DevOps to build Headerbidding (Client side or server side) Bidding systems to participate Marketplace bid auction? If you answer will be YES to anyone of the above, You are reached to right profile that exactly meets your project requirements. Meet Mr. Gunaseelan (Nick named : SAM) who has enormous, wide and in-dept knowledge in AdOperations over 8+ years. Ad Servers Proficiency:- • Google Ad Manager 360 (GAM - Previously Known as DFP) - Proficiency Level 10 out 10. -- Direct sale Campaigns End to End management -- Audience Targeting (1st & 3rd Party Audience segments) -- Teads Direct Sale campaign Launches. • HeaderBidding Expertise - Proficiency Level 10 out 10. -- Client side Headerbidding set up and end to end Management (Prebid - Display, Video & native), oRTB (Display & Video), TAM (Display & VIdeo) -- Assertive Yield 360 degree Analysis -- Intent IQ Cookieless environment -- Vidazoo Player + Hybrid Headerbidding Implementations. • DV 360/TTD/DCM - Proficiency Level 10 out 10 -- Programmatic External Networks -- Retargeting (1st & 3rd Party Audience segments) -- Youtube Targeting. • Google Adsense/Google AdMob - Proficiency Level 10 out 10 -- Accounts approval, Set up, AdSense/Admob Integration, Optimization. • Video Ads deliverables - Proficiency Level 10 out 10 -- VAST/VPAID to deliver Pre-roll, Mid-roll and Post-roll video ad components -- High level proficiency in Configuration of JW player • AdBook+ & Salesforce - Proficiency Level 10 out 10 Roles & Responsibilities:- • Manages QA process for digital media Direct Sales & Programmatic campaigns and media plans. • Develop, manage, and track high performing placements across Brand media networks. • Process Insertion Orders for Advertisers, entering into trafficking programs, update inventory reports, and execute on the various media vehicles for our products and services. • Facilitate implementation of new ad units, and department software/applications. • Run weekly/daily reports, as well as ad hoc reporting and analytics, while providing performance optimisations. • Monitor trends in performance and identify areas of improvement, on a daily basis. • Manage and services clients to ensure accurate ad trafficking, contract fulfilment and quality control across multiple web properties. • Maintain low error rates, traffic efficiently, and proactively think about potential roadblocks to meet campaign performance goals. • Organize interdepartmental workflow to ensure all elements are handled according to process and schedule. • Work directly with third party ad servers, rich media vendors, clients’ media buying and trafficking teams, and internal sales staff on all elements related to creative specifications, submission, quality control, ad trafficking and contract fulfilment across multiple properties and platforms. • Assist in day to day management and support other Ad Ops team members. • Great Team Player & Team Lead to assist and uplift entire Ad Ops management with strategic projects per industry standard updates and ongoing analytics needs. • Highly capabilities to work with Sales team effectively, Third party vendors, Ad Creative agencies etc. Suitable profile for Digital Brand Media Agencies / Publications to monetise high value direct sale ad inventories by Independently managing end-to-end campaign delivery and optimisations, making recommendations based on deep knowledge and ad server & tech tools. Actively participation in the campaign management process as required, which includes entering orders, ad testing, campaign setup and optimisation. Highly aggressive on Excel, PPTs, Media Plans, Media recommendations to Organize advertiser performance data for internal collection and benchmarking. Result oriented Collaboration and communication with AMs/SPs in ad operations to understand where assistance is needed. Reach out any AdOps related opportunities as Guna is open for time being/part time/ Full time work opportunities especially during CST/PST & EST working hours.
Earnings and projects
An estimate from an earlier read
Last 6 months: $578
Billed in all: $58,760$59k
$578 in the last 6 months
Across 10 contracts
Earnings, last 30 days
No data since Nov 5, 2026.
Skill rankings: Top 29% in Advertisement
Ranked by MRR among everyone on Upwork with the skill.
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