Amanda L.
Sr Lifecycle Strategist | Top Ranked on Upwork | Klaviyo & Attentive
20M+ subscribers. Multi-billions of emails sent. 200%+ revenue growth... and counting. Most lifecycle programs I'm brought in to fix have the same problem: flows exist, campaigns go out, but nothing is built around how customers actually buy. That's what I fix. For DTC clients across CPG, outdoor, wellness, and beauty, that's meant $1.4M in Klaviyo attributed revenue from a fractional engagement, 830x ROI on an SMS program launch, and 250-400% lifts in automated revenue across programs I've rebuilt from scratch. The difference is how I approach it. Every brand has a different customer, a different purchase cycle, and a different retention problem. I build lifecycle programs around yours — not a template. I work best with established eCommerce brands doing seven figures or more who need a strategic owner. If your program is underperforming and you're not sure why, that's where I come in. • Klaviyo Certified Partner • Attentive Partner • Expert-Vetted — top 1% of talent on Upwork • 100% Job Success • Available for consultations, audits, project-based, and ongoing engagements Let's chat.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $20k
Billed in all: $273,587$274k
$2.8k in the last 6 months
Across 32 contracts
Earnings, last 30 days
Skill rankings: Top 1% in Freelance Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #23Freelance Marketing1,906 freelancers · 🇺🇸 #16Top 1%🇺🇸#16 of 586
- #26Push Notifications851 freelancers · 🇺🇸 #6Top 3%🇺🇸#6 of 32
- #26Audience Segmentation & Targeting476 freelancers · 🇺🇸 #13Top 5%🇺🇸#13 of 96
- #27Email Marketing Consultation464 freelancers · 🇺🇸 #8Top 6%🇺🇸#8 of 92
- #30SMS521 freelancers · 🇺🇸 #16Top 6%🇺🇸#16 of 109
- #74Marketing Operations & Workflow1,406 freelancers · 🇺🇸 #34Top 5%🇺🇸#34 of 350
- #81Email Marketing Strategy2,223 freelancers · 🇺🇸 #32Top 4%🇺🇸#32 of 446
- #92Analytics2,087 freelancers · 🇺🇸 #44Top 4%🇺🇸#44 of 612