Skip to content
BackNov 7
Maliha A.
Upwork badge

Maliha A.

Meta Facebook Ads Lead Generation Manager | PPC Google Ads Specialist

💸 𝗬𝗼𝘂𝗿 𝗮𝗱 𝗯𝘂𝗱𝗴𝗲𝘁 𝘀𝗵𝗼𝘂𝗹𝗱 𝗯𝗿𝗶𝗻𝗴 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀, 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗰𝗹𝗶𝗰𝗸𝘀. Are your Google Ads or Facebook Ads spending money without generating enough leads or sales? Are you struggling with high acquisition costs, poor lead quality, or campaigns that are not scaling? I help businesses turn their advertising into a stronger growth channel through strategic campaign management, conversion tracking, and continuous optimization. 🎁 𝐆𝐄𝐓 𝐀 𝐅𝐑𝐄𝐄 𝐆𝐎𝐎𝐆𝐋𝐄 𝐀𝐃𝐒 𝐎𝐑 𝐌𝐄𝐓𝐀 𝐀𝐃𝐒 𝐀𝐂𝐂𝐎𝐔𝐍𝐓 𝐀𝐔𝐃𝐈𝐓 𝐁𝐄𝐅𝐎𝐑𝐄 𝐘𝐎𝐔 𝐇𝐈𝐑𝐄 𝐌𝐄! I will review your existing ad account, identify wasted spend, uncover performance issues, and share actionable recommendations. You can review my findings and decide whether I am the right fit for your business before hiring me. 📊 𝗣𝗥𝗢𝗩𝗘𝗡 𝗣𝗣𝗖 𝗖𝗔𝗠𝗣𝗔𝗜𝗚𝗡 𝗥𝗘𝗦𝗨𝗟𝗧𝗦 🏆 11.25X ROAS | $14,772 in purchase value through Meta Ads. 🛍️ 1,700+ Sales at 5X ROAS | eCommerce campaign performance. 🎯 190 Qualified Leads at $3.77 per Lead | Google Ads lead generation. 📈 42 Qualified Leads at $9.06 per Lead | Meta Ads lead generation. 💰 £98,537 in Conversion Value at 5.2X ROAS | Google Ads eCommerce campaign. My focus is on business outcomes that matter: qualified leads, customer acquisition costs, sales, revenue, and return on ad spend. 🎯 𝗚𝗢𝗢𝗚𝗟𝗘 𝗔𝗗𝗦 𝗠𝗔𝗡𝗔𝗚𝗘𝗠𝗘𝗡𝗧 Looking to generate more leads, increase sales, or improve an underperforming account? I can help with: 🔹 Google Search Ads 🔹 Google Shopping Ads 🔹 Performance Max Campaigns 🔹 Display & YouTube Ads 🔹 Keyword Research & Negative Keywords 🔹 Campaign Audits & Restructuring 🔹 Budget Optimization & Scaling 🔹 Remarketing & Conversion Optimization 📱 𝗙𝗔𝗖𝗘𝗕𝗢𝗢𝗞 & 𝗜𝗡𝗦𝗧𝗔𝗚𝗥𝗔𝗠 𝗔𝗗𝗦 Reach the right audience, generate demand, and turn more opportunities into customers. 🔹 Lead Generation Campaigns 🔹 eCommerce & DTC Sales Campaigns 🔹 Audience Research & Targeting 🔹 Retargeting & Remarketing 🔹 Campaign Testing & Optimization 🔹 Meta Pixel & Conversions API 🔹 ROAS & Cost Per Lead Optimization 📊 𝗖𝗢𝗡𝗩𝗘𝗥𝗦𝗜𝗢𝗡 𝗧𝗥𝗔𝗖𝗞𝗜𝗡𝗚 & 𝗔𝗡𝗔𝗟𝗬𝗧𝗜𝗖𝗦 Better decisions start with reliable data. I help businesses identify tracking issues and understand which campaigns are driving meaningful results. 🔹 Google Analytics 4 (GA4) 🔹 Google Tag Manager (GTM) 🔹 Google Ads Conversion Tracking 🔹 Meta Pixel & Conversions API 🔹 Conversion Tracking Audits 🔹 Lead Quality & Performance Analysis 📈 𝗛𝗢𝗪 𝗜 𝗛𝗘𝗟𝗣 𝗬𝗢𝗨𝗥 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦 𝗚𝗥𝗢𝗪 📉 Reduce wasted advertising spend 🎯 Generate more qualified leads 🛒 Increase eCommerce sales and revenue 💰 Improve return on ad spend 📊 Make smarter decisions using campaign data 🚀 Scale campaigns based on performance 🤝 Get clear communication and transparent reporting I personally manage campaign optimization, analyze performance trends, identify opportunities, and make improvements based on your business goals. Whether you need to fix an underperforming account, improve lead quality, increase online sales, or scale profitable campaigns, my focus is on helping you get more value from your advertising budget. 🤝 𝗟𝗘𝗧 𝗨𝗦 𝗧𝗔𝗟𝗞 𝗔𝗕𝗢𝗨𝗧 𝗬𝗢𝗨𝗥 𝗖𝗔𝗠𝗣𝗔𝗜𝗚𝗡𝗦 Already running Google Ads or Meta Ads? Send me a message to get your free account audit. Not running ads yet? Tell me about your business, target audience, and growth goals so we can discuss the right campaign strategy. 🚀 𝓛𝓮𝓽 𝓾𝓼 𝓫𝓾𝓲𝓵𝓭 𝓬𝓪𝓶𝓹𝓪𝓲𝓰𝓷𝓼 𝓯𝓸𝓬𝓾𝓼𝓮𝓭 𝓸𝓷 𝓻𝓮𝓪𝓵 𝓫𝓾𝓼𝓲𝓷𝓮𝓼𝓼 𝓻𝓮𝓼𝓾𝓵𝓽𝓼, 𝓷𝓸𝓽 𝓳𝓾𝓼𝓽 𝓬𝓵𝓲𝓬𝓴𝓼 𝓪𝓷𝓭 𝓲𝓶𝓹𝓻𝓮𝓼𝓼𝓲𝓸𝓷𝓼. Core Expertise: Google Ads, PPC Management, Facebook Ads, Instagram Ads, Google Shopping, Performance Max, eCommerce Advertising, Lead Generation, Conversion Tracking, GA4, GTM, Meta Pixel, Remarketing, and ROAS Optimization.

🇵🇰Islamabad, Pakistan$18/hr100% JSS4.85 (41)Since Jun 2022

Earnings and projects

MRR
$397

Last 6 months ÷ 6

World#87,177 / 412k
🇵🇰Country#11,111 / 52.9k
Revenue, last 30 days
$183

Last 6 months: $2.4k

World#83,707 / 412k
🇵🇰Country#11,316 / 52.9k
Total earnings
$8k

Billed in all: $8.4k

World#215,370 / 412k
🇵🇰Country#23,659 / 52.9k
Per project
$130

$217 in the last 6 months

World#291,236 / 412k
🇵🇰Country#39,416 / 52.9k
Projects, last 6 months
11

Across 12 contracts

50% fixed50% hourly
World#15,931 / 412k
🇵🇰Country#3,676 / 52.9k
Projects in all
61

Across 67 contracts

66% fixed34% hourly
World#49,857 / 412k
🇵🇰Country#7,723 / 52.9k

Earnings, last 30 days

$8.4k+$183 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$8.1k$8.2k$8.3k$8.4kOct 8Oct 23Nov 7

Skill rankings: Top 22% in Social Media Marketing

Ranked by MRR among everyone on Upwork with the skill.

  1. #47Display Ad Campaign172 freelancers · 🇵🇰 #9Top 27%
  2. #467LinkedIn Marketing1,819 freelancers · 🇵🇰 #132Top 26%
  3. #470Instagram Ad Campaign1,727 freelancers · 🇵🇰 #113Top 27%
  4. #494Google Ad Manager1,806 freelancers · 🇵🇰 #80Top 27%
  5. #562Google Ads Account Management1,516 freelancers · 🇵🇰 #85Top 37%
  6. #582TikTok Ad2,322 freelancers · 🇵🇰 #220Top 25%
  7. #639TikTok Marketing2,601 freelancers · 🇵🇰 #172Top 25%
  8. #697Facebook Ad Campaign2,495 freelancers · 🇵🇰 #161Top 28%