Allison S.
Brand Identity Designer | Branding & Creative Direction Expert
Most designers make your brand look good. I make it work. I'm a brand identity designer and creative director based in Nashville with over a decade of experience helping female-founded and service-based businesses clarify their message, elevate their presence, and show up with confidence at every touchpoint. My work combines strategy and design, so you don't just get something beautiful, you get something that actually moves your business forward. I specialize in working with founders who are ready to stop blending in and finally be recognized as the expert they already are. CAPABILITIES Brand Identity • Logo Design & Visual Systems • Taglines & Positioning • Brand Guidelines & Asset Development Design & Collateral • Print & Digital Marketing Materials • Sales & Presentation Decks • Packaging & Environmental Design • Website & Landing Page Design Strategy • Brand Audits & Assessments • Creative Direction • Ongoing Brand Support & Consulting
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5.2k
Billed in all: $175,026$175k
$1.3k in the last 6 months
Across 6 contracts
Across 57 contracts
Earnings, last 30 days
Skill rankings: Top 8% in Logo Design
Ranked by MRR among everyone on Upwork with the skill.
- #97Sales & Marketing Collateral527 freelancers · 🇺🇸 #41Top 18%🇺🇸#41 of 228
- #261Brand Guidelines2,070 freelancers · 🇺🇸 #70Top 13%🇺🇸#70 of 318
- #367Creative Direction2,705 freelancers · 🇺🇸 #151Top 14%🇺🇸#151 of 1,039
- #543Brand Strategy3,282 freelancers · 🇺🇸 #199Top 17%🇺🇸#199 of 1,086
- #614Brand Identity4,932 freelancers · 🇺🇸 #171Top 12%🇺🇸#171 of 1,017
- #883Presentation Design6,690 freelancers · 🇺🇸 #248Top 13%🇺🇸#248 of 1,464
- #928Adobe InDesign8,231 freelancers · 🇺🇸 #262Top 11%🇺🇸#262 of 2,015
- #1,154Branding9,059 freelancers · 🇺🇸 #341Top 13%🇺🇸#341 of 2,112