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Ahmad  R.

Ahmad R.

App Store Optimization & User Acquisition | UAC, ASA, Meta, Tiktok

Most apps don’t fail because of poor ideas — they fail because users never discover them or ads don’t convert profitably. I help app founders, startups, and agencies scale mobile apps with a mix of: ✅ App Store Optimization (ASO) for organic growth ✅ User Acquisition (UA) via Apple Search Ads, Google App Campaigns, Meta & TikTok ✅ Data-backed Creative Testing to improve ROI ✅ App Funnel Optimization for higher retention and revenue I work with both performance-driven and early-stage apps, helping them reach their first 10,000 users — or scale past 1M installs — with a combination of organic + paid strategies. 𝐖𝐡𝐚𝐭 𝐈 𝐃𝐨: ✅ App Store Optimization (ASO) for iOS & Android ✅ Apple Search Ads & Google App Campaign Management ✅ Creative Ad Strategy (Static, Video, UGC) ✅ Market & Competitor Research ✅ Conversion Rate Optimization (Listing + Ads + Website Landing Page) ✅ Keyword Research & Metadata Optimization ✅ Funnel Design for App Retention & Monetization 𝐇𝐨𝐰 𝐈 𝐖𝐨𝐫𝐤: I approach each project like a growth partner, not an agency vendor. Every strategy is backed by real-time data — I test, analyze, and iterate until we find a profitable user growth formula. 𝐘𝐨𝐮’𝐥𝐥 𝐠𝐞𝐭: ✅ Transparent dashboards ✅ Weekly KPI updates ✅ ROI-centric campaign improvements 𝐓𝐨𝐨𝐥𝐬 𝐈 𝐔𝐬𝐞: AppTweak | SensorTower | Data.ai | MobileAction | SplitMetrics | Apple Search Ads | Google Ads | Meta Ads | TikTok Ads 𝐅𝐀𝐐𝐬 — 𝐀𝐧𝐬𝐰𝐞𝐫𝐢𝐧𝐠 𝐖𝐡𝐚𝐭 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐀𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐀𝐬𝐤 𝐐: 𝐂𝐚𝐧 𝐲𝐨𝐮 𝐡𝐞𝐥𝐩 𝐦𝐲 𝐚𝐩𝐩 𝐠𝐞𝐭 𝐨𝐫𝐠𝐚𝐧𝐢𝐜 𝐢𝐧𝐬𝐭𝐚𝐥𝐥𝐬 𝐰𝐢𝐭𝐡𝐨𝐮𝐭 𝐩𝐚𝐢𝐝 𝐚𝐝𝐬? Yes — through strong ASO, keyword optimization, and localized store listings, we improve organic rankings and conversions. 𝐐: 𝐖𝐞’𝐫𝐞 𝐫𝐮𝐧𝐧𝐢𝐧𝐠 𝐚𝐝𝐬 𝐛𝐮𝐭 𝐠𝐞𝐭𝐭𝐢𝐧𝐠 𝐥𝐨𝐰-𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐢𝐧𝐬𝐭𝐚𝐥𝐥𝐬. 𝐂𝐚𝐧 𝐲𝐨𝐮 𝐟𝐢𝐱 𝐭𝐡𝐚𝐭? Absolutely. I optimize ad creatives, audience targeting, and post-install retention metrics to ensure your ad spend delivers engaged users. 𝐐: 𝐂𝐚𝐧 𝐲𝐨𝐮 𝐡𝐚𝐧𝐝𝐥𝐞 𝐛𝐨𝐭𝐡 𝐢𝐎𝐒 𝐚𝐧𝐝 𝐀𝐧𝐝𝐫𝐨𝐢𝐝 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬? Yes — we manage Apple Search Ads, Google App Campaigns, and cross-platform strategies that blend both stores seamlessly. 𝐐: 𝐇𝐨𝐰 𝐥𝐨𝐧𝐠 𝐛𝐞𝐟𝐨𝐫𝐞 𝐰𝐞 𝐬𝐭𝐚𝐫𝐭 𝐬𝐞𝐞𝐢𝐧𝐠 𝐫𝐞𝐬𝐮𝐥𝐭𝐬? ASO changes show early movement within 2–3 weeks; paid UA campaigns usually start performing within 7–10 days after optimization. 𝐐: 𝐖𝐡𝐚𝐭 𝐤𝐢𝐧𝐝 𝐨𝐟 𝐫𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠 𝐝𝐨 𝐲𝐨𝐮 𝐩𝐫𝐨𝐯𝐢𝐝𝐞? Weekly dashboards with installs, ROAS, LTV, keyword movement, and campaign health reports. 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐈’𝐯𝐞 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐞𝐝: ✅Increased organic installs by 47% for a health & fitness app in 30 days ✅Reduced CPI by 32% for a fintech app through creative testing ✅Ranked top 10 keywords for a lifestyle app in both Play Store & App Store 𝗢𝗣𝗘𝗡 𝗙𝗢𝗥 𝗭𝗢𝗢𝗠 𝗖𝗔𝗟𝗟𝗦

🇵🇰Faisalabad, Pakistan$10/hr100% JSS4.79 (7)Since Jun 2022

Earnings and projects

MRR
$108

Last 6 months ÷ 6

World#132,811 / 412k
🇵🇰Country#18,742 / 52.9k
Revenue, last 30 days
$0

Last 6 months: $648

Total earnings
$2.3k

Billed in all: $2.3k

World#320,934 / 412k
🇵🇰Country#38,874 / 52.9k
Per project
$232

$162 in the last 6 months

World#253,146 / 412k
🇵🇰Country#31,430 / 52.9k
Projects, last 6 months
4
100% fixed0% hourly
World#51,813 / 412k
🇵🇰Country#10,787 / 52.9k
Projects in all
10

Across 13 contracts

69% fixed31% hourly
World#201,797 / 412k
🇵🇰Country#33,132 / 52.9k

Earnings, last 30 days

$2.3kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$2,275$2,300$2,325$2,350Oct 9Oct 24Nov 8

Skill rankings: Top 24% in In-Game Advertising

Ranked by MRR among everyone on Upwork with the skill.

  1. #24In-Game Advertising98 freelancers · 🇵🇰 #12Top 24%
  2. #31Metadata79 freelancers · 🇵🇰 #1Top 39%
  3. #43Apple Search Ads92 freelancers · 🇵🇰 #9Top 47%
  4. #44Mobile Marketing102 freelancers · 🇵🇰 #7Top 43%
  5. #53App Marketplace156 freelancers · 🇵🇰 #13Top 34%
  6. #66Mobile Advertising202 freelancers · 🇵🇰 #8Top 33%
  7. #122App Store302 freelancers · 🇵🇰 #33Top 40%
  8. #133App Store Optimization388 freelancers · 🇵🇰 #32Top 34%