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Anastasiia T.
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Anastasiia T.

Shopify Designer | Shopify UI UX Design | Ecommerce CRO Audit Redesign

Shopify Designer and ecommerce UI UX designer, 4+ years on Upwork, Top Rated with 100% Job Success and $70K+ earned. I design Shopify stores that sell: Shopify website design, Shopify redesign, product page and landing page design, all based on a Shopify CRO audit. Recent Shopify work: a beauty brand taken from concept to a live Shopify store in 4 weeks and scaled to about $100K/month, and a Shopify redesign that lifted conversion rate by 45%. ━━━━━━━━━━━━━━━━━━ ✅ 𝗧𝗥𝗔𝗖𝗞 𝗥𝗘𝗖𝗢𝗥𝗗 ━━━━━━━━━━━━━━━━━━ ▸ 40 Upwork jobs, 1,000+ hours, 91% of clients hire me again ▸ Shopify designer for DTC brands like Simplehuman, NOO Paris, Meaco, Meroda Cosmetics, PetaJane Beauty and Suntouched ▸ Design and Shopify development under one roof (SPLIT Development), so every Shopify design I make ships exactly as designed ━━━━━━━━━━━━━━━━━━ 🔍 𝗦𝗛𝗢𝗣𝗜𝗙𝗬 𝗖𝗥𝗢 𝗔𝗨𝗗𝗜𝗧 𝗙𝗜𝗥𝗦𝗧 ━━━━━━━━━━━━━━━━━━ ▸ Shopify CRO audit of the homepage, collection pages, product page, cart drawer and checkout ▸ Analytics and usability review to find where Shopify shoppers drop off ▸ A prioritized fix list your team or any Shopify developer can act on ━━━━━━━━━━━━━━━━━━ 🎨 𝗦𝗛𝗢𝗣𝗜𝗙𝗬 𝗗𝗘𝗦𝗜𝗚𝗡 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 ━━━━━━━━━━━━━━━━━━ 1. Shopify Website Design: new Shopify stores designed mobile-first for Online Store 2.0 sections 2. Shopify Redesign: refresh of an existing Shopify store with clear conversion rate goals 3. Shopify Product Page Design: PDPs with bundles, subscriptions, sticky add to cart and social proof 4. Shopify Landing Page Design: pages for paid traffic and launches, with A/B test variants 5. Shopify Design Systems: UI kits and components mapped one to one to Shopify sections ━━━━━━━━━━━━━━━━━━ 🧩 𝗦𝗛𝗢𝗣𝗜𝗙𝗬 𝗗𝗘𝗦𝗜𝗚𝗡 𝗣𝗥𝗢𝗝𝗘𝗖𝗧𝗦 𝗜 𝗧𝗔𝗞𝗘 𝗢𝗡 𝗠𝗢𝗦𝗧 ━━━━━━━━━━━━━━━━━━ ▸ Shopify web designer for new DTC brand launches ▸ Shopify website designer for redesigns of existing Shopify stores ▸ Shopify PDP redesign for supplement, beauty and CPG brands ▸ Shopify landing page design for Meta and Google ads traffic ▸ Shopify CRO audit with an A/B test plan ▸ Shopify design for Shopify Plus multi-market stores ▸ Monthly Shopify design support for growing brands Industries: beauty and skincare, wellness and supplements, fashion and jewelry, pet care, food and beverage, home goods. ━━━━━━━━━━━━━━━━━━ 📦 𝗪𝗛𝗔𝗧 𝗬𝗢𝗨 𝗚𝗘𝗧 ━━━━━━━━━━━━━━━━━━ ▸ Desktop and mobile layouts for every page and state (variants, empty cart, sold out) ▸ A clickable prototype to review before anything is built ▸ A component library mapped one to one to Shopify sections and blocks ▸ An annotated handoff your Shopify developer can build from without guessing ▸ A Loom walkthrough of every design round ━━━━━━━━━━━━━━━━━━ 📈 𝗦𝗛𝗢𝗣𝗜𝗙𝗬 𝗥𝗘𝗦𝗨𝗟𝗧𝗦 ━━━━━━━━━━━━━━━━━━ ▸ PetaJane Beauty: concept to live Shopify store in 4 weeks, about $100K/month on one hero product ▸ Suntouched: Shopify redesign and migration to Online Store 2.0, +45% conversion rate ▸ Meroda Cosmetics: one design system for a multi-market Shopify Plus storefront ▸ [FILL IN: one more Shopify result with a number, e.g. PDP conversion lift] ━━━━━━━━━━━━━━━━━━ 💬 𝗪𝗛𝗔𝗧 𝗖𝗟𝗜𝗘𝗡𝗧𝗦 𝗦𝗔𝗬 ━━━━━━━━━━━━━━━━━━ "Very talented, professional, trustworthy, and hardworking team. Extremely pleased with the design, they truly went above and beyond. Deep understanding of CRO and branding." - Shopify supplement brand "The recommendations provided were thoughtful, data-driven, and highly relevant to my business!" - Shopify store owner, UI UX and CRO audit ━━━━━━━━━━━━━━━━━━ 🤝 𝗛𝗢𝗪 𝗪𝗘 𝗪𝗢𝗥𝗞 𝗢𝗡 𝗬𝗢𝗨𝗥 𝗦𝗛𝗢𝗣𝗜𝗙𝗬 𝗦𝗧𝗢𝗥𝗘 ━━━━━━━━━━━━━━━━━━ 1. Shopify store review and CRO audit 2. Structure, then desktop and mobile Shopify design 3. Developer-ready handoff, or a full Shopify build with our Shopify developers 4. Launch and a post-launch conversion review ❓ Can you design only and hand off to my developer? Yes, every Shopify design comes with an annotated handoff. ❓ Do you work with existing Shopify themes? Yes: Dawn, Prestige, Impulse and other premium Shopify themes, or a fully custom theme. ❓ Can you also build it? Yes, our Shopify developers build it exactly as designed. Tools: Figma, Shopify, Shopify Plus, Online Store 2.0, Photoshop. I design for Shopify only, so every layout respects how Shopify themes and apps actually work. 📩 Send me your Shopify store link. I'll reply with the 3 conversion fixes I would make first.

🇺🇦Kropyvnytskyy, Ukraine$27/hr100% JSS4.85 (13)Since Jun 2022
GlobeUpwork

Earnings and projects

MRR
$1.6k

Last 6 months ÷ 6

World#30,383 / 412k
🇺🇦Country#1,540 / 14.3k
Revenue, last 30 days
$168

Last 6 months: $9.5k

World#84,895 / 412k
🇺🇦Country#3,137 / 14.3k
Total earnings
$70k

Billed in all: $72k

World#56,759 / 412k
🇺🇦Country#3,518 / 14.3k
Per project
$1.7k

$860 in the last 6 months

World#85,267 / 412k
🇺🇦Country#4,272 / 14.3k
Projects, last 6 months
11
73% fixed27% hourly
World#15,933 / 412k
🇺🇦Country#743 / 14.3k
Projects in all
40

Across 43 contracts

49% fixed51% hourly
World#75,669 / 412k
🇺🇦Country#3,385 / 14.3k

Earnings, last 30 days

$71.7k+$168 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$71.4k$71.5k$71.6k$71.7kOct 9Oct 24Nov 8

Skill rankings: Top 7% in User Interface Design

Ranked by MRR among everyone on Upwork with the skill.

  1. #55Design & Usability Research731 freelancers · 🇺🇦 #6Top 8%
  2. #205A/B Testing1,603 freelancers · 🇺🇦 #12Top 13%
  3. #242Shopify Website Redesign2,433 freelancers · 🇺🇦 #13Top 10%
  4. #285Wireframing3,877 freelancers · 🇺🇦 #76Top 7%
  5. #304Prototyping3,352 freelancers · 🇺🇦 #59Top 9%
  6. #310Mobile UI Design4,166 freelancers · 🇺🇦 #79Top 7%
  7. #320Shopify Templates3,688 freelancers · 🇺🇦 #16Top 9%
  8. #326Shopify Website Design3,714 freelancers · 🇺🇦 #17Top 9%