Emily L.
Senior Brand Designer: Creative Strategy, Visual Identity + Web Design
As a designer with a background in architecture, I partner with B2C + CPG brands to build cohesive brand systems. I specialize in bridging the gap between branding, marketing, digital presence and physical experiences. From visual identity to supporting brand collateral, I ensure every touchpoint works together as part of an intentional whole. This is especially valuable for brands that are growing, rebranding, or preparing to launch. I specialize in consumer facing brands across hospitality, services, and product-based businesses. Services Offered: - Visual Identity: Logo suite, color palettes, typography, graphic elements, and brand guidelines - Brand Strategy: Brand voice, competitor analysis, and creative direction - Brand Collateral: Packaging design, print materials, and merchandise - Web + Graphics: UX/UI for brand-aligned websites and social media graphics Why clients work with me: - Clear and thoughtful communication - Strong attention to detail and craft - A strategic process grounded in real-world application - Consistent delivery and professionalism If you’re looking for a professional creative partner to bring your ideas to life, let's chat!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $6.6k
Billed in all: $47,393$47k
$505 in the last 6 months
Across 15 contracts
Across 78 contracts
Earnings, last 30 days
Skill rankings: Top 5% in Poster Design
Ranked by MRR among everyone on Upwork with the skill.
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