Skip to content
BackNov 8
Emily L.
Upwork badge

Emily L.

Senior Brand Designer: Creative Strategy, Visual Identity + Web Design

As a designer with a background in architecture, I partner with B2C + CPG brands to build cohesive brand systems. I specialize in bridging the gap between branding, marketing, digital presence and physical experiences. From visual identity to supporting brand collateral, I ensure every touchpoint works together as part of an intentional whole. This is especially valuable for brands that are growing, rebranding, or preparing to launch. I specialize in consumer facing brands across hospitality, services, and product-based businesses. Services Offered: - Visual Identity: Logo suite, color palettes, typography, graphic elements, and brand guidelines - Brand Strategy: Brand voice, competitor analysis, and creative direction - Brand Collateral: Packaging design, print materials, and merchandise - Web + Graphics: UX/UI for brand-aligned websites and social media graphics Why clients work with me: - Clear and thoughtful communication - Strong attention to detail and craft - A strategic process grounded in real-world application - Consistent delivery and professionalism If you’re looking for a professional creative partner to bring your ideas to life, let's chat!

🇨🇦Revelstoke, Canada$85/hr100% JSS4.86 (27)Since Jun 2022

Earnings and projects

MRR
$1.1k

Last 6 months ÷ 6

World#44,418 / 412k
🇨🇦Country#739 / 7,134
Revenue, last 30 days
$2k

Last 6 months: $6.6k

World#20,978 / 412k
🇨🇦Country#434 / 7,134
Total earnings
$45k

Billed in all: $47k

World#82,273 / 412k
🇨🇦Country#1,646 / 7,134
Per project
$782

$505 in the last 6 months

World#143,464 / 412k
🇨🇦Country#2,651 / 7,134
Projects, last 6 months
13

Across 15 contracts

67% fixed33% hourly
World#12,442 / 412k
🇨🇦Country#197 / 7,134
Projects in all
58

Across 78 contracts

38% fixed62% hourly
World#52,575 / 412k
🇨🇦Country#980 / 7,134

Earnings, last 30 days

$47.4k+$2k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$44k$46k$48kOct 9Oct 24Nov 8

Skill rankings: Top 5% in Poster Design

Ranked by MRR among everyone on Upwork with the skill.

  1. 3Conversion to Ebook50 freelancers · 🇨🇦 #1Top 6%
  2. #20Editorial324 freelancers · 🇨🇦 #1Top 6%
  3. #96Ebook Formatting911 freelancers · 🇨🇦 #4Top 11%
  4. #99Book Design994 freelancers · 🇨🇦 #2Top 10%
  5. #99Book Layout764 freelancers · 🇨🇦 #4Top 13%
  6. #107Magazine Layout941 freelancers · 🇨🇦 #4Top 11%
  7. #116Kindle Direct Publishing1,019 freelancers · 🇨🇦 #5Top 11%
  8. #140Book Cover2,190 freelancers · 🇨🇦 #6Top 6%