Ashley F.
Fractional CMO | Marketing Strategy, Growth & AI Visibility
I help businesses grow with a clear marketing plan and someone to lead it. I've spent 15 years in marketing. I've scaled multi-7-figure brands around the world, built wholesale and e-commerce channels, and taken products from idea to launch. As your fractional CMO, I: • Build your marketing plan and budget • Pick the channels worth your money, and cut the ones that aren't • Lead your team or freelancers so the work gets done • Track your numbers and report what's working every month • Make sure customers find you on Google and in AI answers like ChatGPT Why me: • 15 years across branding, ads, websites, trade shows, wholesale, e-commerce and go-to-market • Scaled multi-7-figure brands globally • Founder of Petal & Bloom and The Visibility Fix, serving 100+ businesses since 2021 • Featured in USA Today and American Woman, and a guest on The Aligned CEO podcast How we work together: 1. A strategy call to learn where you are and where you want to go 2. A 90-day plan with clear goals 3. I lead the work each week and keep it moving 4. A simple monthly report: what worked, what didn't, and what's next Best fit: businesses that already make sales, are ready to grow, and need a marketing leader, not another freelancer. What clients say: "Ashley and her team are incredibly talented at website design, online marketing, and all things tech. She's become an integral part of my business—professional, kind, and an amazing human." — Andee H. "Nothing less than an incredible experience. Depth of knowledge, transparent communication, and amazing humans—what more could you ask for?" — Chelsea O. Send me where your business is now and where you want it to be. I'll tell you the first thing I'd change.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $6.1k
Billed in all: $9,131$9.1k
$1.2k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 10% in WordPress
Ranked by MRR among everyone on Upwork with the skill.
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- #436AI Automation2,024 freelancers · 🇺🇸 #42Top 22%🇺🇸#42 of 127
- #494Brand Strategy3,282 freelancers · 🇺🇸 #186Top 15%🇺🇸#186 of 1,086
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