Yuliia D.
Google Ads Specialist | GA4/GTM Tracking | PMax, Shopping & Meta Ads
Paying for Google Ads clicks but not getting enough sales or leads? I am a Google Ads Specialist and Meta Ads Specialist for eCommerce, SaaS and lead generation businesses. I find where the budget leaks, fix conversion tracking so Smart Bidding learns from real results, and rebuild campaigns around CPA, ROAS and lead quality. WHAT I DO • Google Ads setup, audit and restructuring: Search, Google Shopping, Performance Max, Display, YouTube, Demand Gen and remarketing • Google Merchant Center and product feed optimisation • Conversion tracking with GA4, Google Tag Manager, Enhanced Conversions, Consent Mode and server-side tracking • Smart Bidding (tCPA, tROAS), search term analysis, negative keywords and A/B testing • Meta Ads (Facebook and Instagram): prospecting, retargeting, creative testing and lead generation • Microsoft Advertising (Bing Ads) for accounts that need extra reach • Looker Studio reports with clear next steps RESULTS FROM MY CASES • Online speech therapy service (US and Canada): CPA $49.60 → $31.76 (-36%), conversions 28 → 60 per week in 3 weeks • Shopify store (US, then UK, Canada and Europe): 98 conversions at 41.88x ROAS in the first month, Google Shopping 4.73x ROAS • Solar panel installation (Meta Ads): cost per lead $12.81 → $4.12 (-68%), 240 leads in one month • Security company (Google Ads): cost per lead 6,400 → 1,200 UAH (5x lower) in 3 months • US jewelry eCommerce: ad revenue grew 53x in one year with Google Search, Shopping and remarketing INDUSTRIES Local and home services, SaaS, Medicare, law firms, education, home goods, furniture, beauty services, footwear and clothing. WHY CLIENTS WORK WITH ME Top Rated, 100% Job Success, 3,500+ hours across 91 projects, tracking you can trust, honest reporting and a clear action plan after every audit. HOW I START 1. You give me access to your Google Ads and GA4. 2. I check structure, tracking, search terms, wasted spend and landing pages. 3. You receive a short action plan with priorities, and I start optimising. Send me a message with your website and goals, and I will tell you where your budget works and where it leaks.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $20k
Billed in all: $90,033$90k
$580 in the last 6 months
Across 39 contracts
Across 105 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Google
Ranked by MRR among everyone on Upwork with the skill.
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- #30Google1,327 freelancers · 🇺🇦 #4Top 2%🇺🇦#4 of 22
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- #47Google Search1,379 freelancers · 🇺🇦 #4Top 3%🇺🇦#4 of 46
- #54Meta Pixel1,020 freelancers · 🇺🇦 #9Top 5%🇺🇦#9 of 46
- #60Media Buying1,414 freelancers · 🇺🇦 #7Top 4%🇺🇦#7 of 70